Doing things your way is one of the best parts of being your own boss and when done right seems to be highly correlated with outsized success. So, we wanted to gather real-world examples to shed more light on how the best artists, entrepreneurs and leaders differentiate themselves from others in their respective industries.

Kellie Parker

I am part of a dynamic all-female real estate team called The Monday Team, led by Kerri Naslund-Monday. The Monday Team tagline is “not your average agents” and we work hard to live up to that every day. Read more>>

Mae Brunken

I look at a space in multiple ways. I consider it in the same way I would a film set that tells the story of the characters who inhabit it, but I’m also interested in how a space makes you feel. I like to create an overall sensory experience, whether it’s a calm space, or a stimulating environment. Read more>>

Ashley Carlson

As fractional/super-part-time admin support professionals for small business owners, entrepreneurs, and busy executives, we don’t just get the tasks done. Our team is passionate about building strong foundations for our client’s businesses, to sustain the growth they are striving for! Read more>>

Christopher Kendall

So at my business (Kendall Performance Physical Therapy PLLC), we are significantly different than traditional physical therapy in the sense that usually with other PT clinics they ask you to come in 3 times a week where you’d spend 15-20 minutes with the physical therapist and then get passed off to an aide or assistant. Read more>>

Tracy Stine

Once I took my first step in a line of work outside the box, I never looked back. As a wife and mother of 4, my priorities shifted from wanting to be a corporate woman to wanting to be at home with my babies. Read more>>

Marcy Solin

In todays lifestyle, everyone looks to the internet to fulfill or give them the answers To whatever their needs are. Read more>>

John Alex Vespa

Nomadic Naturals is proud to lead the charge for companies to think beyond single use products and into a more mindful way of consuming and doing business. That’s where the idea to create Multi-Purpose personal care products came from. Read more>>

Kendra Eden

We put a huge priority on making our products from scratch. We don’t use any cake mixes whatsoever. We make an Italian Meringue based buttercream icing. Many bakeries do American Buttercream which is powdered sugar base, and can sometimes have a grainy texture to it and be overly sweet. Read more>>

John McDavid Lehman

I believe at my core the main thing that I struggle to do differently or should I say, what separates my process from the “industry standard” is the fact that I aggressively try not to focus on the industry standard. Read more>>

Tracey Kuennen

NEAT Method was founded in 2010, before there was really an industry. As a franchise we are the largest, but also each small business is run uniquely in their local market! Read more>>

Kennedy Whitten

As a young business owner, I take the time to stay up to date with the latest industry standards and trends. With that comes a lot of knowledge from whats new and trending with all things creative and artistic, but knowing how to cater to different types of customers is also a huge piece that comes along. Read more>>

Anita Arredondo

You’ve probably heard on the radio, TV, and all over social media about the prescriptions for the GLP1 shots (aka Ozempic / Semaglutide) which are good for assisting individuals with weight loss. However, they do not provide the tools and knowledge for sustainability. Read more>>

Zoe Baumann

I’ve found my artistic niche in creating visual works for rock musicians in Northern Colorado, which include posters, album covers, logos, live visuals for concerts, and music videos. Read more>>