Today we’d like to introduce you to Denise Mullinex.

Hi Denise, thanks for joining us today. We’d love for you to start by introducing yourself.

GeekGirl Publishing began as an unexpected pivot rooted in service. After six years teaching technology and empowering individuals through digital literacy, I transitioned to a corporate marketing role to leverage my degree—only to have former clients seek me out, eager to continue learning. Recognizing a need for accessible, personalized tech guidance in the small business community, I launched a side venture blending my teaching experience with marketing strategy. What started as evening workshops helping local entrepreneurs build websites and brand identities organically grew into a full-service publishing resource, proving that client trust and niche expertise often spark the most meaningful ventures.

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?

Launching GeekGirl Publishing tested every ounce of resilience. The early days of solopreneurship meant juggling *client demands, marketing, operations, and content creation* alone—often working late nights after my corporate job. The isolation of decision-making without a team bred moments of self-doubt, while financial uncertainty loomed. I learned hard lessons in boundary-setting saying “no” to scope creep, automating tasks, and scheduling mandatory downtime (even when guilt whispered “you could be working*). Growth came from embracing imperfection and finally seeing that rest isn’t laziness; it’s fuel for longevity.

Can you tell our readers more about what you do and what you think sets you apart from others?

With over a decade in tech—designing websites, crafting marketing strategies, and authoring books—I channel these skills into empowering purpose-driven ventures. My niche lies in elevating authors through tailored web design and social media ecosystems that amplify their voices. Equally fulfilling is collaborating with nonprofits and small businesses to build digital foundations that spark growth. Every project merges technical precision with storytelling finesse, because your mission deserves more than templates—it needs a strategic ally.

So maybe we end on discussing what matters most to you and why?

**Trust, patience, and understanding** form the bedrock of meaningful collaboration—in business and life. **Trust** creates the foundation for clients to share vulnerabilities and goals openly, while **patience** acknowledges that growth and problem-solving rarely follow straight paths. **Understanding** bridges perspectives, whether navigating a client’s vision, untangling a technical challenge, or supporting teams through transitions.

These values aren’t just “soft skills”—they’re survival tools for solopreneurship. When you’re juggling roles from CEO to customer service, patience prevents burnout, trust builds lasting partnerships, and understanding turns friction into innovation. Whether guiding authors through branding or helping nonprofits amplify their impact, these three pillars turn transactions into transformations.

Contact Info:

• Website: https://geekgirlpublishing.net/
• Instagram: https://instagram.com/geekgirlpublishing
• Facebook: https://facebook.com/GeekGirlPublishing
• LinkedIn: https://www.linkedin.com/company/geekgirlpublishing/
• Twitter: https://twitter.com/geekgirlpub