We love contrarians. We love hearing unique view points and so one of our favorite things to ask folks is for them to tell us something they believe that most people in their industry disagree with. Check out some of those responses below.

Grace Shults

In the wedding and event industry, I think there is a general line of thought that “bigger is better”. There is a pressure to “go all out” for the biggest and bestest day of your life. At Love & Lilacs, I founded my coordination company to empower engaged couples to instead plan the day they want, instead of the day they may feel pressured to create. In this way, I do not believe that “bigger is better”. Read more>>

Denisa Scundea

In the social media world, everyone loves to blame the algorithm. “Organic reach is dead.” “Instagram hates small businesses.” You’ve heard the chorus, right? But here’s my unpopular opinion: if your content actually moved people, emotionally, viscerally, subconsciously , it would reach them.
We don’t just post pretty things. We build content around how the human brain processes stories, emotions, and trust. Our secret weapon? Neuromarketing. While others chase likes, we study limbic triggers. Read more>>

Lacey Brutschy

You know what gets me in trouble at real estate conferences? Saying out loud that homeownership isn’t the dream for everyone—and maybe, just maybe, our obsession with it is a little broken. Read more>>

Sandra Mijan

I believe that you don’t need a fancy degree or a traditional path to be a great interior designer. In fact, I think being self-taught, learning through trial and error, and staying relentlessly curious can be even more powerful. Read more>>

Trevor Fry

A lot of people in tech think that tech leaders need to stay hands-on and continue to dev and code. That they should know the codebase better than everyone, be able to jump in and solve any problem, and prove their technical chops on a daily basis. I completely disagree. Read more>>

Elizabeth Golden

While many in the cosmetology industry place creativity at the top of the list for running a successful salon, I believe it’s actually lower on the priority scale. That doesn’t mean creativity isn’t important — it’s essential for delivering standout styles and building a brand identity — but it’s not the foundation that sustains a thriving business. Read more>>

Emily Grace Tucker

Sometimes as artists we are told that we need to be hyper focused on our one goal or talent. I always knew I wanted to be a performer and growing up I remember teachers shaming the kids who did other things like sports or had other “distracting” hobbies. Even as an adult in the theater industry we are pressured to go 100% all into “the business” all the time, but I really disagree. I came to painting much later in life, and I almost missed it because I was so focused on pursuing theater and had that narrative in the back of my head that I could only pursue one thing. But my other passions of painting (and public speaking) really compliment and elevate my acting career and vice versa. Read more>>

Mark Sbani

Honestly? Colorblind casting. Yeah, an unpopular opinion, I know. Allow me to explain. Colorblind casting only means freedom from racial restriction. Having an open mind. Anyone could walk in and nail that role. I cast the best actor for a part, regardless of their gender or ethnicity or disability. It’s my way of being inclusive without making it a big deal. I say mix it up! And don’t be overly race-conscious. So yeah, I’ve gotten into it with some of my friends, you know. Artists who I love and respect, who take the majority view: setting a quota. I’ve listened to them and I’ve learned much. Still, I feel that whoever’s right for the character should play it. Skin tone is completely irrelevant. Ask the Royal Shakespeare Company. Cross-casting is so old, it’s new. It’s good for them, so it’s good for me. I’ll defend my productions any day. I write colorful plays. Never dull, never vanilla. Read more>>

Nate Westgor

I think it’s important to be true to yourself in any endeavor. Who are you, or who do you admire should be a foundation for the start up business, profit is important but being happy is an achievable goal. We see our industry “over supporting” instruments made in China because it’s easy. Read more>>