Today we’d like to introduce you to Caren Cooper.
Caren, we appreciate you taking the time to share your story with us today. Where does your story begin?
I did what I as told to do- go to college and get a job. I worked in the advertising industry for 29 years. And many parts of it was great! we worked hard and played hard. I did also get lots of perks. Even met my ex husband working in the industry!! But when I got pregnant with my first child things changed for me. I no longer wanted to climb the corporate ladder. I wanted something different. Deep down I wanted to be home- but couldn’t for financial reasons and honestly also worried about judgement from others. And so I became a working mom and wore the title as a badge of honor. Then my dad died 2011. That sent me on a new path. I started working out, I quit smoking and was introduced to Network Marketing in the health an wellness industry along with personal development. For many year I stayed in corporate working my business on the side. Then came 2018 I lost my job as I was turning 50. Rather then see it as a sign to be home, I looked for another job. That proved to be a horrible experience because of ageism. After a while I did get a freelance position at NBC. a few months in we saw the writing on the wall. The project was dying a slow death. I was on the fence on what to do. My contract went through March 31. 2020. And so I did some interviews, but really was weighing my options. When the pandemic hit- I took that as the sign to do network marketing full time. A year into that I found myself having no clue what I was doing and feeling like an imposter and running on a never ending hamster wheel doing the same thing over and over and not generating results. I knew I was in my own way and needed a deeper dive into what was going on within me. Serendipitoulsy Tracy Litt showed up on a training call. She cursed and was from Jersey and I was sold. I doing the inner work under her tutaledge and it was so profound. So much so that I knew I needed to teach this to others as well. First I though for my health and wellness client, but soon realized it was way bigger than me. And so I got my certification in her framework and in 2023 I pivoted from networking marketing to empowerment and mindset coaching helping Gen X women entrepreneurs and corporate leaders get out of their own way, stop shrinking and hiding. I guide them to ditch the inner critic and rewrite their story so that they can stand fully in their power and show up boldly , confidently and authentically and reaching next level success in life and business
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Not a smooth road at all. I had my own doubts about showing up and do I even have a clue what I am talking about. I was also very afraid to let go past versions of myself for fear that I wouldn’t be me. And the truth is- that you lose the parts of you that no longer serve you. I was a people pleaser and codependant person and someone who like to control things. So anytime I did anything not like that, the old ways would find a way to creep in somehow. In doing the work I learned to be aware of this and make new choices.
I also had no idea how to grow a business. I am from corporate- i had a lot of that in me and I grew up in the hustle culture. So making the change to flow, ease and trust was a journey. I did invest in a business course to learn what to do as well.
Anytime you grow, heal and expand. things will happen. It’s really how we respond to it all. Thats a huge lesson I have learned. I have also learned that even with all the challenges things work out.
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I’m an empowerment and mindset coach for ambitious women entrepreneurs and corporate leaders who feel trapped by self-doubt, imposter syndrome, and fear of fully owning their power
Clients come to me when they realize they’ve been holding themselves back with self-sabotaging patterns like people-pleasing, perfectionism, and overthinking. They’re stuck in their heads, second-guessing every move, playing small, and trying to fit into cookie-cutter strategies that just don’t feel right. It’s exhausting and frustrating because deep down, they know they’re capable of so much more, but they can’t seem to break free from the stories and beliefs keeping them stuck.
That’s where I come in. I help them ditch the inner critic, rewrite their story, and fully step into their power and worth. Using a mix of neuroscience, somatics, energetics, and trauma-informed practices, we shift their mindset and unlock their confidence so they can lead with ease and authenticity.
I am know for being real and my energy and dancing on social media in my friday dance parties. What sets me apart is that I am me there is nobody else like me out there in the world. We are one in 4 trillion!! I am most proud of how I continue to keep going- taking one step at a time and one foot in front of the other
After working with me, they stop hiding and finally show up as their bold, unapologetic selves—leading their businesses and lives in a way that feels fully aligned and wildly successful.
What sort of changes are you expecting over the next 5-10 years?
I feel like people are tired of the smoke and mirror and want real people. I see the industry booming as people are done feeling low level and listening to what is being fed to us. I truly believe there is more than enough to go around for everyone.
Contact Info:
- Instagram: https://www.instagram.com/carencooper_/
- Facebook: https://www.facebook.com/caren.s.cooper/
- LinkedIn: https://www.linkedin.com/in/carencooper/