Profits differ from net income, and no where is there clearer than for small business owner-operators, artists, and creatives. Just because you have a certain amount of money left over after covering expenses doesn’t mean you’ve made profits. Why? Because you have to factor in the cost of your labor and the risk you took and so after factoring that in, millions of small businesses and artists and creatives are operating with little to no profit. However, it doesn’t have to be this way and so we wanted to create a space where sharp entrepreneurs and creatives could come together and discuss the challenges to profitability and potential solutions. If you have something valuable to add to this conversation that can help others achieve profitability, please reach out to us as we want to get your ideas in front of our readers.

Rachel Sartori

In the world of Personal Growth and Transformation, I have experienced the biggest challenge to profitability being pricing for services. When you are a coach, you are essentially the product that people are purchasing. THAT in and of itself is an area of deep work, because we are putting our worth on the line. Too often, we are emotionally attached to the outcome of someone choosing to hire us or not: If people find value in what we offer, they hire us and we feel good about ourselves. If people don’t find value if what we offer, they won’t hire us and we feel terrible about them and/or ourselves. Read more>>

Jorge Cevallos

The eCommerce landscape is always evolving, and the latest round of changes from digital platforms like META (Facebook) and Google, has put a huge hurdle in many eCommerce brands that rely on those channels for growth. At the same time, the eCommerce industry is thriving and breaking records year after year, so what’s actually going on? The reality is that the world of eCommerce and digital marketing is thriving, but new ecommerce brands lack the data and knowledge to truly know the revenue and impact of a campaign. Read more>>

Monique Cooper

The biggest challenge to profitability in this industry is being consistent. Now days you have to be consistent with promoting your business and going out in the field on a regular basis. Read more>>