The pandemic may have broken many things, but it did not break the resolve of our people. We have been blown away by the countless stories of small business owners, artists, creatives and folks in every profession. The resilience and the ability to pivot to survive has been beyond inspiring and below we’ve shared stories…
Strategy
There are so many varied experiences when it comes to starting a business. From what we’ve seen, there is no one, right answer. Some people found success by writing a business plan, spending months or years perfecting the idea and only then approaching their first client while others found their first client before they had…
Overwhelmingly, media coverage of team building, hiring, training, etc. is often geared towards the issues faced by HR at Fortune 500 sized companies. Even when it’s positioned as advice for small business owners it is often coming from an executive or consultant working primarily with giant corporations. We think it’s far more relevant to hear…
Social media can be a really powerful way to connect with and build deeper relationships with your audience - but it can be extremely time consuming. So, we asked some folks we admire to share how they manage their social profiles and whether they've hired professionals to help.
Cosette Rinab
Scaling a social media business can…
We believe that success can mean different things to different people – not everyone wants the same thing, what drives happiness and fulfillment for one person doesn’t necessarily predict what will for another. That said – if we simply think of success as being effective at achieving one’s goal – whatever those goals might be…
Profits differ from net income, and no where is there clearer than for small business owner-operators, artists, and creatives. Just because you have a certain amount of money left over after covering expenses doesn’t mean you’ve made profits. Why? Because you have to factor in the cost of your labor and the risk you took…
Doing things differently often leads to outsized results and so we connected with some of the most inspiring leaders and trailblazers we know and asked them to go into detail about what they do differently relative to others in their industry.
Tiffany Ruby
Thank you for having me. I am a tattoo artist based in St.…
When businesses are covered in the media, often there is a lot of focus on the initial idea, the genesis moment. Then they almost brush over the middle part – the scaling up part – and arrive at how big and awesome the business is today. It makes for a fun read or in the…
Getting your first client is an exhilarating experience, but it’s also an experience that far too many aspiring entrepreneurs never experience. Sometimes, the difference between an idea dying in the idea stage or going on to change the world is getting that first customer – the first tiny win that creates the momentum to make…
Finding the key partners to work with can make or break your venture. After thousands of conversations with aspiring entrepreneurs, it's one of the most common obstacles and risks holding folks back from pursuing their idea. So - we asked some of the smartest, most resourceful entrepreneurs in the community to share their lessons and…
