We were lucky to catch up with Emilee Picthall recently and have shared our conversation below.
Hi Emilee, thanks for joining us today. Has your work ever been misunderstood or mischaracterized?
Especially in today’s world of technology, videography is easily accessible. Just pick up your phone & post on Instagram, TikTok, Youtube, etc. As a young female videographer, I have definitely felt misunderstood.
There have been many conversations that have happened over the years. The question, “What do you do?” or “Where do you work?” has been asked quite a few times. When I answer, “I own a video production company!” most of the time I get a response like, “Oh, so you make movies?” People can’t seem to wrap their heads around video needs in a normal, everyday setting. Video is EVERYWHERE, so think, who makes it?
Emilee, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
I’ve had a passion for video since a young age. Over the years (and after a lot of videos I made friends help me with), I finally dove head first into starting my own video production company. Before I started Retramé Studios, I had worked professionally with other companies for about 3 years & spent my free time making videos for fun for about 12 years.
Retramé Studios produces all kinds of videos, ranging from music videos to advertisements/marketing content. My main goal is to be a storyteller–I want to help you share your story the way you want to, because, at the end of the day, your business/self/story is important and deserves to be told!
What’s the most rewarding aspect of being a creative in your experience?
The most rewarding aspect of being a creative is seeing my clients’ reactions when I share their video(s) with them. Having a vision in your head is one thing, but after seeing it on a screen, fully developed, it is surreal. It also validates their reasoning or their desire to have a video made in the first place.
Every story deserves to be told!
Is there something you think non-creatives will struggle to understand about your journey as a creative? Maybe you can provide some insight – you never know who might benefit from the enlightenment.
Like I mentioned before, I think society has become numb to video, because of all the technology that is constantly around us. It is everywhere, yet, people do not understand how I make a living off of creating it.
Think with me:
You’re at a Phoenix Suns game, are there pre-recorded & live videos on the Jumbotron?
You’re sitting in a doctor’s office, is there a video about the company playing on the TV in the lobby?
You’re scrolling through Facebook, are there any ads for companies that come up?
You’re attending a wedding, is there a videographer there to document the day?
Video is all around us, and in this day & age, we should be using it to help local businesses, preserve memories, tell unique stories, etc.
Contact Info:
- Website: www.retramestudios.com
- Instagram: www.instagram.com/retrame.studios/
- Facebook: www.facebook.com/retrame.studios
Image Credits
Maddy Crouch