We recently connected with Melody Kesto and have shared our conversation below.
Melody, looking forward to hearing all of your stories today. What’s the backstory behind how you came up with the idea for your business?
Growing up Chaldean (a Catholic minority group from Iraq) with a large family, I was no stranger to hosting large gatherings regularly (and sometimes with little notice). I would watch and help my mom and my late grandmother prepare for the events and holidays. My grandmother was very creative and she taught me a lot of what I know. I feel like I got my creativity from her. The rest I learned along the way. In 2018, during my second pregnancy, I created the company and brand, and I did little events for family and friends. It was something fun for me. My grandma passed away shortly after the second baby, and it became my drive to make this company something to keep her legacy alive. In 2020, after working for a large medical company for 11 years, we had our third baby, and I had the opportunity to stay home with my children, which was something I really wanted. Upon doing so, I put all of my energy into building my brand, MKcoordinating. The company currently offers event coordination, event set-up, planning, rentals, balloons, and so much more! This does not feel like “work” to me. I love all of it. I am connected with every event, I put 100% of my effort into every detail, and every client becomes a friend. I am grateful to God for giving me strength to take care of my family and grow a company I am truly proud of and love.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
MkCoordinating has no limit. We can coordinate a two-person picnic or a 600+ person wedding! The most popular service we offer is the set-up coordinator service. Everyone can use an extra hand when setting up an event! I’m here to connect with vendors, display any decor or favors you may have in addition to run errands for the host/hostess. Give me the tasks and the vision, and it’s handled. We also offer a variety of rentals from back drops, dessert carts, champagne carts, to candelabras. As a mom, I know how tough it can be to juggle event coordinating while taking care of kids, so I am a mom here for moms. Whether it’s your child’s baptism, birthday or wedding. I’m here to help and guide in any way possible.

What else should we know about how you took your side hustle and scaled it up into what it is today?
MK Coordinating started as a side job. It was just a hobby and something fun to do while I managed a doctor’s office and raised our three children. After the birth of our third child, my husband offered me an opportunity to stay home with the kids, and I accepted under the condition that I could pursue the coordinating business more. He agreed, and God took over in such an incredible way, blessing me with an average of 200 events a year for the past three years, and a plethora of incredible clients I am blessed to work with.

We’d love to hear the story of how you built up your social media audience?
Social media has been a slow growth, but its been built on word of mouth and hard work. The more beautiful events I am involved in, the more I am able to post and share, which in turn, creates more followers and more business.

Contact Info:
- Instagram: https://instagram.com/mkcoordinating?igshid=MzRlODBiNWFlZA==
- Facebook: https://m.facebook.com/profile.php/?id=100063292144055&name=xhp_nt__fb__action__open_user
- Twitter: https://www.linkedin.com/mwlite/profile/me?trk=p_mwlite_feed_updates-secondary_nav

