We caught up with the brilliant and insightful Christa Nunez a few weeks ago and have shared our conversation below.

Christa, thanks for joining us, excited to have you contributing your stories and insights. One of the most important things we can do as business owners is ensure that our customers feel appreciated. What’s something you’ve done or seen a business owner do to help a customer feel valued?

Because I and my family love farming, and have joy experienced so much joy and fulfillment from the process of taking care of animals and plants, and the land and the community with good food and learning experiences, we decided to start a nonprofit organization called Khuba International with a project called quarter acre for the people where we help marginalized farmers obtain land and begin to cooperate together and learn sustainable and ecological farming practices together. The process of adding on a nonprofit organization as a critical component of our family farm enabled us to connect to our customers, in really profound ways that bring deeper fulfillment, and connection to the lives of myself and my family.

Christa, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

My name is Christa Nunez and I run The Learning Farm with my family in Ithaca and New York. The Learning Farm is a small family farm that supports agriculture education among the youth of our region as well as provides healthy organic produce to residence through local markets at home delivery. We love having children to the farm and working with them in groups and connected them to the love of animals and plants. We also love the support we are able to provide area families able to access healthy, locally sourced food that is culturally relevant and tasty.

Can you tell us about a time you’ve had to pivot?

The first business I started was CAN Cooperative Media, Amelia firm that purchased regional or national advertising for customers in a variety of industries. When that work wasn’t core to my sensibilities as a business owner any longer, I pivoted to aligning that business with the media contact generation aspects of farming, youth, engaged agriculture, and land, justice and food systems work. Now that media firm is producing documentaries and filmed entertainment in ways that uplift our core beliefs as farmers and educators.

How’d you meet your business partner?

My business partner is my husband, Pete. We met in New York City in a vibrant church that was focused on community service. Because community resilience and human connection or values, we both shared, we decided to start a firm business after we had children in order to connect more deeply with the community, and provide our children with a wonderful place to grow up.

Contact Info:

• Website: LearningFarm.org
• Instagram: @learningfarm
• Facebook: @learningfarm
• Linkedin: @learningfarm
• Youtube: @learningfarm

Image Credits
Christa Nunez Pete Nunez