Alright – so today we’ve got the honor of introducing you to Mariel Rosefield. We think you’ll enjoy our conversation, we’ve shared it below.
Mariel, appreciate you joining us today. We’d love to go back in time and hear the story of how you came up with the name of your brand?
Groundedco
In my past I worked in real estate, and multi family. As much as I loved to serve the community and help future residents find the perfect home it was long, and extensive hours with very high demand. At the time in my life I had a new family. I had beautiful twins with my partner. Unfortunately I was ever hardly present and it was not the story I wanted to tell. So long story short I had the opportunity to leave my job and work much less hours from home, which then allowed me to be present for myself, and family. In my mind I was beyond grateful, but I wanted every women to know and feel this feeling. The feeling of being grounded , and doing what you love. Fast forward my family and I took a beautiful vacation that we had not done in a long time to the Dominican Republic. I have never felt so grounded and connected with myself. I’ll never forget I took a yoga class with my sister on the beach and after we walked over to these beautiful rocks where I had my feet immersed in the sand and we did a meditation. It was in that very exact moment where I knew I had to create a movement about self connection, and grounding. A lifestyle movement that represents doing what you love and staying grounded. This was the beginning for Groundedco. We launched in the middle of the pandemic. We are a lifestyle apparel brand for women at the moment. We are very involved in our community and always seeking to do more. We have also launched our Grounded Girl movement campaign that focuses on featuring a women every month where we get to learn about her, and how she stays grounded doing what she loves and building community. Check us out www.groundedcoapparel.com
Mariel, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
Hello World! My name is Mariel. I am a native from Sunny South Florida. I come from a long history of working in the corporate world and of course burnt out by the corporate lifestyle after some years of it.
I decided to focus on my family and true passion for mindful living and the ocean environment. The Ocean has always been a place where I have had an intimate connection with the most.
With Groundedco our vision is to combine our passions and provide high quality, unique, stylish, and some Eco-friendly clothing, and to inspire others to do what they love while promoting a healthy outdoor lifestyle and spreading the ‘Stay Grounded’ way of life.
We launched in the middle of the pandemic. We are a lifestyle apparel brand for women at the moment. We are very involved in our community and always seeking to do more. We have also launched our Grounded Girl movement campaign that focuses on featuring a women every month where we get to learn about her, and how she stays grounded doing what she loves and building community.
I have to say that for the very first time in my life I have felt so much connection with myself and more so our community. Being apart of a community and building one around our movement has been the most rewarding part of this adventure! There is truly such an incredible power behind it and we just have to be open to receive it.
Check us out www.groundedcoapparel.com
Have you ever had to pivot?
If there is one very important lesson that I have learned thru the Covid Pandemic which is when we launched Groundedco was to Pivot! Originally Groundedco was going to launch with a different style of products and due to the world shutting down that became impossible.
We exhausted so many avenues in this journey to really stay on course with our goals and everything at the time seemed to be against it. We had no choice but to Pivot! I cannot express the weight lifted once I surrendered to that change, It allowed my energy to shift and to be present and more focused where it needed to be.
In business I feel like this is always the case. You always need to be prepared for change and to pivot especially with time sensitive things.
Can you share a story from your journey that illustrates your resilience?
As I mentioned before with our urgency to learn to Pivot during our launch in the middle of the pandemic, this also taught me so much resiliency. The fact that every door seemed to be closing and my mindset as well it brought me to a place where I though maybe this isn’t the time.
I sat with those thoughts in silence and there was that inner voice that spoke high every time. Resiliency was there knocking on my door to teach me the biggest lesson ever. The lesson was to keep going and showing up no matter how difficult it may seem. Trust from within and walk thru the unknown, for the Magic is always on the other side.
Thank the Universe that I trusted it, and that was exactly what we did! Today I get to share the magic of Groundedco and what we are all about. More so I get to do that with our amazing community!
Contact Info:
- Website: www.groundedcoapparel.com
- Instagram: https://www.instagram.com/groundedco_/?hl=en
- Facebook: https://www.facebook.com/GroundedcoLM