We recently connected with Phoenix Nic and have shared our conversation below.
Alright, Phoenix thanks for taking the time to share your stories and insights with us today. So, naming is such a challenge. How did you come up with the name of your brand?
Naming a business is very difficult. PBK stands for Pink Brass Knuckles, which is a testament to how strong my cocktails are. Before I started PBK, I used to host tasting parties for my friends and family members. They’d always comment one how the drinks look dainty, but always hit hard.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
My name is Phoenix Nic, and I am the owner and head bartender at PBK Bartending, a mobile bartending company. I’ve been bartending since 2010. PBK Bartending curates the perfect bar experience for all events. What makes us unique is that we work with each client to create a personalized menu and build cocktails with our client personalities in mind!
Can you tell us about a time you’ve had to pivot?
Prior to the pandemic, we expanded to offer DJ services and waitstaff. However, as some of our partners began to pivot, it became very difficult to find and vet the right people for each job. It also seemed like we had our hands in too many pots because we had to negotiate too many prices and packages. It got overwhelming. Like they say, “keep it simple.” So that’s exactly what we did. We got back to our roots and got back to the simplicity of bartending.
We’d love to hear the story of how you built up your social media audience?
Honestly, we build our brand from word of mouth. Although we do not have many followers on social media, it has been built organically. We don’t feel the need to post all the time or have gimmicks to build our following because our followers are repeat clients. They know what to expect when they hire us so they continue to follow simply because of our reputation for being responsible, reliable, and fun!
Contact Info:
- Website: Www.PBKBartending.com
- Instagram: @PBKBartending
- Facebook: @PBKBartending