We recently connected with Wylie McGraw and have shared our conversation below.

Alright, Wylie thanks for taking the time to share your stories and insights with us today. To kick things off, we’d love to hear about things you or your brand do that diverge from the industry standard

The self-help or “personal development” industry is a multibillion-dollar industry selling programs and services that revolve around hype, basic conceptual advice-giving, and linear programs and systems that separate the personal from the professional. In contrast, military special operations training is not based on these aspects; it takes you out of your element and tears away all sense of comfort and control. My work is deeply rooted in this philosophy and beyond. It is intimate, personalized, unconventional, and cannot be duplicated. I offer a holistic, inside-out approach to personal and professional optimization that is unlike anything else in the world.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers

My name is Wylie McGraw. I was named Performance Accelerator by clients over ten years ago, but I am best known in elite circles as the one who UNFUCKS the lives of powerful and prominent people.

I spent years as a competitive baseball player and bull rider. I also served as a combat veteran, fighting three wars while leading soldiers in the most extreme situations. Through those intense life experiences, I cultivated an innate ability to see and expose blind spots, erupt & eradicate stress, and unleash the untapped potential of high achievers.

I provide a Navy SEAL-like experience that reshapes leaders and public figures and ultimately stimulates a genuine metamorphosis. So much like the special operations community, I put my clients through real-world challenges completely out of their control. This makes them vulnerable; it rehashes and sews ripped seams in their attitudes, views of life, and obstacles. It is a holistic approach that tests and proves their emotional, physical, and cerebral limits. Oftentimes, their difficulties don’t lie in the problems themselves; they need to look elsewhere. I customize a framework to each leader, considering their current performance capacity, responsibilities, and personal and professional life. It is intimate and challenging, but it works.

I give high-achieving individuals an elite edge by fully resolving their cycles of stress, sacrifice, and suffering, all commonly associated with reaching their levels of success. As a result, these leaders greatly improve their decision-making skills, experience consistent peace, and have clearer and stronger impacts on their familial, personal, and professional communities while exponentially growing their wealth.

I have been quoted summarizing the importance of what leaders need to focus on: “An optimized leader advances the world, while an unresolved one distorts it.”

What’s been the most effective strategy for growing your clientele?

I am results-oriented. When the family, coworkers, staff, and even clients of those who work with me begin to ask them, “What are you doing? You seem like a completely different person!” it indicates the effectiveness of my approach in providing real transformation. And that is why personal referrals consistently take place. Consistently achieving these outcomes has helped me build a reputation and led to a sustainable stream of referrals—my only and best source of new clientele.

What do you think helped you build your reputation within your market?

Intimate trust and altruistic commitment. High-profile people entrust me with their lives because of this and my relentless dedication to their privacy and confidentiality in our working relationship. When people constantly declare, “You are unlike anything else out there” or “Nobody does what you do,” there is a natural and consequent ripple effect.

Contact Info:

• Website: https://www.wyliemcgraw.com
• Instagram: https://www.instagram.com/wisewordswithwylie/
• Linkedin: https://www.linkedin.com/in/wyliemcgraw/
• Twitter: https://twitter.com/WylieMcGraw
• Youtube: https://www.youtube.com/@wisewordsandwhisky?sub_confirmation=1