Alright – so today we’ve got the honor of introducing you to Adam Shuty. We think you’ll enjoy our conversation, we’ve shared it below.
Adam, thanks for joining us, excited to have you contributing your stories and insights. Do you think your parents have had a meaningful impact on you and your journey?
My parents taught me self-reliance and independence. They were always there for me and gave me tons of support however, it all started with my own ability to be independent and take responsibility for the decisions that I made for myself.
When it came time for me to start a business, I already knew I intrinsically had the ability to be successful even though I didn’t know the steps that I would need to take to get there. I knew I needed to cut the umbilical and jump in with both feet. As they say if you burn the boats, then you have no choice but to succeed or to Parrish. , I already knew I intrinsically had the ability to be successful even though I didn’t know the steps that I would need to take to get there. I knew I needed to cut the umbilical and jump in with both feet. As they say if you burn the boats, then you have no choice, you will either succeed or perish.
Adam, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
A group of Neville Island, Pennsylvania, where I had a very free existence as a child. Robots, fishing, skateboarding, and BMX filled my days as a youth. In high school I got into organize sports and played lacrosse into college. At Virginia Tech I was on the lacrosse team and got a degree in systems engineering. after a couple seasons, I got burn out on lacrosse and walked into a martial arts class that changed my life.
saddened by the events of September 11, 2001 I moved to New York to pursue my martial arts studies as well as try my hand at stand-up comedy. I figured win young hopeful people stopped moving to the big city to pursue big dreams. Then the terrorists had won.
my continued study of martial arts and desire to be available to do stand-up lead me to the career of personal trainer. It was a way to make good money and control my schedule.
My personal training always incorporated the lessons that I learned to study martial arts: flexibility, movement, longevity -meaning, whatever you do today you should be able to do into your old age. my training has always been about extending and improving my good years rather than sacrificing for the present.
Although I love stand up and find opportunities to get on stage, even to this day, turns out it’s easier to build a private personal training practice in New York City then it is to become a famous, standup comedian. Go figure! so in 2009 due to the success of my individual personal training brand, I opened ATOMIC Total Fitnes as a way to expand my reach and have more influence over a group of trainers forwarding my own philosophy.
we service all different shapes and sizes and types of people in the New York metropolitan area. However, we have found that our niche really exist with the working couple with kids. Modern life is so scheduled and busy and hectic that parents who are balancing career and family find it very challenging to make it to the gym on a consistent basis. our scheduled, effective, thoughtful, personal training, creates an oasis for moms and dads to get away and truly do something for their health.
Our foundation is strength, training, supported by cardiovascular fitness and mobility work. What that means is you’re going to lift heavy weights but we are not going to do this with a poor form or sacrifice your joints in the process. Simultaneously we want to keep your heart rate up and challenge your cardiovascular system to collect the health benefits from improved endurance. Last as we age, our bodies tend to get tighter, especially when we train hard so we need to unwind the tight spot, and find ways to combat deficiencies that arise from modern lifestyle.
If you could go back, would you choose the same profession, specialty, etc.?
I chose the above question to answer because it seems to relate to a bunch of the other options that were available.
If I could go back in time and choose a different profession, I have course would not because that would change the entire trajectory of my life. the decisions I made earlier all affected where I ended up later so even though I may have made some bad decisions, they all lead me through the process of learning and evolving.
For example, if I hadn’t chosen engineering and maybe went into a less academically rigorous field I wouldn’t have gotten so frustrated that I felt like I needed to take up martial arts in order to distress and have an outlet. Because I took up martial arts, I became excited in the possibilities of doing other things. Stand-up comedy became a wild idea that I thought well, just maybe if… distress and have an outlet. Because I took up martial arts, I became excited in the possibilities of doing other things. Stand-up comedy became a wild idea that I thought well, just maybe if… so, as a college graduate with a degree in engineering, I felt I could take the risk to move to NYC and pursue something completely over the top. In the process I studied with some of the top martial artist in the country and then was able to thrive as a personal trainer as a result. you have to have grit. You have to have inner strength, you have to be able to believe in yourself. You have to have a never quit and never say die attitude, no matter how dark it gets.
My success has a personal trainer lead me to open up a personal training studio, which I knew nothing about. There’s a book called g The E Myth”. there’s a book called the email. And in this book it basically outlines the fact that most people that start businesses have no ability to run a business, as was the case with me. So I had to figure it out as I went along I took classes in business management, it basically outlines the fact that most people that start businesses have no ability to run a business, as was the case with me. So I had to figure it out as I went along I took classes in business management, finance and accounting. I Claude inscribed and networked and used every bit of information I could find to get through. Little by little I figured out how to market myself and expand and grow.
After 10 years in business, my practice was thriving and we were bringing in more money than I ever thought would be possible. Then the pandemic hit and shut everything down. It completely crushed everything I had worked so hard to build. the past three years have been a total restart. Can you talk about a defining moment well, the defining moment happened over and over and over again. You’re constantly being hit with challenges that disrupt your trajectory. It’s what you do with those challenges that determine your success.
now I continue to run ATOMIC Total Fitnes almost entirely remotely from my house in Connecticut. Meanwhile, I have an additional profession that I picked up starting in 2021 as a consultant to spine surgeons. I literally am in the operating room advising spine surgeons on how to do spine surgery. Maybe that’s another topic for another time but there’s no way I could’ve gotten into this elite profession if I hadn’t done everything that I’d done before.
this year is all about actualizing the goals of the past 20 years. Expand and solidify my personal training practice in Manhattan and the surrounding areas. Simultaneously, I am building relationships within the medical world and building a business within the spine surgery community.
The point is, it’s all interrelated, and all connected through the individual who chooses to allow life to operate through them in this way.
Learning and unlearning are both critical parts of growth – can you share a story of a time when you had to unlearn a lesson?
I think a lot of people nowadays, especially generations, younger than myself, and including my generation, we’re told that we are intelligent and capable and unstoppable.
That is great for self-esteem, but not helpful when attempting to confront reality.
Said another way, you might be great, but you’re not the smartest you’re not the fastest you’re not the best. And that shouldn’t defeat you that should make you work harder. if you think you can just show up and everything’s going to be handed to you on a silver platter you’re out of your mind. There are people who came before you who may not be smart, or funny or pretty or whatever, but they have busted their ass and they are not going to just roll over and play dead because you’ve showed up and thank you have a great idea or a sexy new widget to sell.
If you wanna make it, you’re gonna need to build relationships that you grow for a lifetime. You’re going to need to understand that , it always takes longer than you think it’s going to to get to where you want to get to so you better enjoy the journey and not worry about the destinations because you also might have to change direction along the way.
Rather than being so concerned with Winning why not invest in loss? Every time you fail you get a painful remind her of what is actually happening. You weren’t good enough that day now you know what you need to do to be better. If you were always winning, you are not pushing yourself hard enough it’s our losses and failures that show us where our psychology does not line up with reality and gives us an opportunity to grow change, adapt, improve, and come at the problem with greater knowledge.
I moved to New York City in response to September 11. I decided to open my own personal training practice in response to the financial crisis of 2008. I adapted my business to allow me to work remotely, as well as pursue an additional career in response to the brutal scenario imposed by the pandemic.
Contact Info:
- Website: www.ATOMICtotalfitness.com
- Instagram: @atomicmovementarts @adamshuty
- Facebook: /Adamshuty /ATOMICTOTALFITNESS
- Linkedin: /Adamshuty
- Twitter: @Adamshuty
- Youtube: /atomicmovementarts
- Yelp: /atomictotalfitness
Image Credits
Adam Shuty