We’re excited to introduce you to the always interesting and insightful TreVon Golden. We hope you’ll enjoy our conversation with TreVon below.

TreVon, thanks for joining us, excited to have you contributing your stories and insights. Can you tell us a story about a time you failed?

November of 2022 I lost my hard drive that had basically 3 businesses on it (everyone that I recorded music for including myself, my Hood Colors platform, & videography business footage) of the last 4 years to a non-recoverable hard drive failure. 2 weeks later I awake to all my social media accounts for those businesses deleted due to 1 too many facebook flags on my ad account that connected to all 3 instagrams for promotion purposes. I went through the recovery process, sent in my ID etc. Nothing worked. Got a nice email saying that facebook decided that my account was fraud & would not be recoverable. Now back to the hard drive. It had been 2 weeks since the hard drive crashed. I ended up sending it to some professionals in Florida just for them to tell me that the damage was beyond repair, so I had to formulate a plan on how to not only how to broadcast the news that I just lost everything, but to also figure out how to go about paying all my clients back for the work they paid for (b/c mind you, some of this work was done at least a year ago etc.). That of coarse started some sort of depression ya know? Do I attempt to build everything from the ground or do I give up?

So, I plotted & executed on a rebranding strategy that would go along with the R&B album I wanted to finally premiere while also getting a couple IG pages started to be able to start the process of gaining my followers back before announcing any of the details of what happened publicly. Business wise, I contacted everyone & came up with either a reshoot plan where I pay for gas etc or came up with a plan on how I would pay them back. Changed the name of the videography business to “ghostofatlanta” & been rocking out since. I used the drop of my R&B album & did video deals to raise money for January’s rent after paying all the clients back in December. Used the new Hood Colors IG to promote the older seasons again since now we have a different audience & worked out good going into Season 4 branding wise cause it gave people something to talk about. All while making time to be a father….. yea I honestly feel invincible at this point. lol but seriously though, nothing is crazy successful for me at the moment but the steady climb back to where I was & beyond is well along the way but I wouldn’t know that if I decided to quit.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers

I started in 2009 making beats in the back of my classroom with a laptop my uncle got me and a mini, midi keyboard. That’s literally what all my High-school teachers remember about me, my big headphones and music. I chilled with multiple potential musicians but never knew I’d take it serious till this group NTG (I forget exactly what it stood for) started coming over to my mom’s basement to freestyle. Started to build my own unique group of rappers after connection with that group came up short.

We named it IMG, Instrumentalist Music Group, which at the time was three of us (DeShane Bankhead, FrankDex, and myself). There came a point in time where FrankDex went on military orders and Bankhead left to focus on college, leaving me feeling a little more pressured into rapping more just to keep things afloat till they got back. That was the original plan. I ended up honestly falling in love with writing. Never been the most serious at freestyling but definitely decent af lol. So I started to get known at school for making music, which made me feel like I should take it to the next level and made an album. “Lvl 99” made me an official artist in my eyes and I still classify it as my 1st album even though it’s not on all platforms still to this day. That was the album my entire school knew me for. Well, the one song called “NEVAR,” which is the name I gave one of my 1st cars spelled backwards. That inspired me to do a campaign where I went to other High-schools on westside of Atlanta and put a physical copy of my album on every car in the parking lot. Almost got arrested a couple times, lol.

Couple years later, I drop my 2nd album, “I’m awesome, I’m a God, I’m a God-fearing man” which lands on all the underground and a couple major hip-hop blogs allowing me to come in contact with Ariano as a random single called “Statistics” starts to go viral. From there, me and Ariano have been locked in musically and making amazing tracks, bringing a compilation album called “Together Alone.” That album put me on my first tour the beginning of 2020 before the pandemic. The pandemic ended the tour abruptly two weeks in and I had to rely on my other talents like videography to sustain myself. Right now I still run a self-made underground atlanta music platform called “HOOD COLORS,” as we make our way to Season 4. Dropped my 3rd debut album “TRIANGLES” produced mostly by Ariano & myself including the viral hit with KANGFRVR from The FutureKingz. Following that, I dropped the “White Room” album on Bandcamp only, which is my 1st completely R&B project to date, and now gearing up to release my 4th debut album “A Finger On God’s Hand” sometime this year.

For you, what’s the most rewarding aspect of being a creative?

Being able to connect with others that want to continue to expand their knowledge of the truth of this world while learning how to be the best non traditional father I can be by gifting my child with grander & healthier experiences than I had growing up.

How do you keep your team’s morale high?

BE TRANSPARENT. Transparency kills curiosity & jealousy.

Contact Info:

• Website: tr3world.net
• Instagram: @tr3worldx
• Facebook: @tr3world
• Twitter: @tr3world
• Youtube: @TheOfficialIMG