There’s a concept of the Matthew Effect which uses math to illustrate what folks have lamented about for thousands of years – the rich get richer while the poor get poorer. Take tech for example – the rich and poor often have different problems, but because it’s more profitable to solve problems for the wealthy a disproportionate share of tech innovation focuses on solving problems for the affluent. However, it doesn’t have to be this way – and we have been blown away by the thousands of members of our community who have devoted their lives through their businesses, organizations and art to serve the underserved.

Amy Rawe Weimer

When I began my business I had grand ideas of selling only readymade vintage-inspired items, especially garments based off of 1950s women’s fashion. Branching out more into alterations, I quickly realized that the LGBTQIA+ community needed an ally in my business. Read more>>

Project H.E.L.P. ATL

Project H.E.L.P. Atlanta is a hands-on servicing experience dedicated to providing nourishment, provisional resources, and living necessities for underserved communities, the less fortunate, and those in need. We are a fun, collaborative effort of dedicated volunteers committed to spreading kindness. We take our convictions and turn them into action. We believe that small actions can provide big results. We focus on making the maximum positive effort for our community. Our members and volunteers provide the momentum that helps us affect change. Read more>>

Jeff Hilimire

The story of creating 48in48 (http://48in48.org), from an idea to a nonprofit that has served over 1,200 nonprofits worldwide since 2015. Read more>>

Shundea Allen

I create a number of products for people with allergies and irritant sensitivities. Although we can’t make claims that a soap has medicinal properties or can cure an ailment, most people have learned what they need in their personal products from a medical professional and I provide basic skin care with a personal touch. Read more>>

Sophia Ellis

Representing and serving the underserved in film is an important step in creating a more inclusive, diverse and equitable society. We create stories to show the world diverse perspectives and experiences, and that remind viewers of the humanity that connects us all, film. I can use film to give voice to those who have been traditionally overlooked or stereotyped, and to amplify the stories of those who have not been heard. Read more>>

Chris Johnson

Since the 1980s, when insurance companies began paying prescription claims directly to pharmacies, uninsured patients have progressively paid more and more for prescription medications. This is a result of the unfair contracts signed between insurance carriers and the pharmacies themselves. Because of how the contracts are written, pharmacies are all but forced to charge uninsured patients exorbitant prices in order to maximize insurance payments on the insured patients. Read more>>

Serenity Risvik

In my heart and soul I truly believe we are all in this together. Each on their own individual journey. It is extremely important that I continue to give back to those in need, and stay active in my community. I am always looking for more opportunities to this. I donate my time to many Arizona charities. I facilitate sound ceremonies, and help wherever needed. Furthermore, I make sure to donate to as many charity auctions as possible. Read more>>

Daverney Freeman

“Helping people help themselves lead healthy and productive lives.” Read more>>

Kaysha Thomas

I qualified as a nutritional therapist in 2010. I didn’t think about it much at the time but by the time I graduated, I was the only black person in my cohort. In 2017 I started to specialise in eating disorder recovery and worked for a private eating disorder recovery clinic in London. In the three years that I worked there, I didn’t see a single black client. Read more>>

LeQuan Clinton

Serving the underserved and giving back to my community has always been a passion of mine and something that I value. Whether I am mentoring inner city youth, volunteering at clothing drives or making and passing out plates of food to those experiencing homelessness during thanksgiving. Read more>>

Tera Ashley

Have you ever received a meal kit subscription from Hello Fresh? Or Green Chef? Or Blue Apron? It’s a pretty great feeling – fun ingredients, fresh produce, a recipe booklet – all neatly packaged in a box and delivered to your door. Families in need are often given a box when they visit food banks. Read more>>

VERONIQUE MCCOY

The beauty industry has become more inclusive in just about every arena but anti-aging. Currently, the beauty industry treats anti-aging as a one-size-fits-all phenomena. All of the ads feature women with fair complexions, with products focusing on preventing/minimizing fine lines and wrinkles. These just aren’t issues that women with melanin struggle with because we age differently. Melanin skin is more susceptible to dryness, uneven tone and hyperpigmentation, The beauty industry has ignored that fact, so we are largely underserved in the anti-aging sector of beauty. Read more>>

Joe O’Bryant

My company assists home owners who have had to vacate their homes due to house fires. Insurance companies are slow to offer help without having a damage report done so we jump into action fast to get the ball rolling. We have helped clients at no cost to them find their way through this difficult time by providing blueprints and documentation of the damaged areas. Read more>>