Alright – so today we’ve got the honor of introducing you to Beth Montpas. We think you’ll enjoy our conversation, we’ve shared it below.
Alright, Beth thanks for taking the time to share your stories and insights with us today. The first dollar your business earns is always special and we’d love to hear how your brand made its first dollar of revenue.
After landing on my feet from a messy divorce, I got certified as a Life Coach. I attended a three-day live conference to culminate my certification and shared my certificate on social media. I posted a picture of me and my certificate with the news: “It’s Official, I’m certified: Life Coach, Speaker, Trainer!” Hundreds of people commented “great job”, “congratulations”, “great fit” but ONE PERSON said: I want to be your first client!! I was thinking to myself, why would you want to be my FIRST client—she was waving her hand like “cut me open first!!”. So….I called her and humbly asked, “How do we know each other?!” (I didn’t even know who she was! She responded, “I met you about 5-years ago. On a bike ride. You were crying. Your husband had just left you with 4 kids. AND I HAVE WATCHED YOU PULL YOURSELF UP, AND I AM GOING THROUGH SOMETHING and think you could help me!”
She became my first paying client. It taught me several things: #1 People are watching, all the time. #2 Authenticity matters. Go ahead and cry out and share! #3 Shout out and share news on yourself. So that people can buy from you!
Eight years later I am still vulnerably and authentically sharing my life on social and invite them to join me in my messy, beautiful life and business.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
My story could be The Greatest Gift I Ever Received. Or…Every Woman’s Nightmare.
It was a beautiful fall day in 2008, our 4 kids were jumping on the trampoline while my husband and I were raking leaves. He says, When the kids go to bed tonight, let’s talk. I think to myself, I bet her wants to go on vacation. 8pm rolls around, the kids are in bed, I head to get glasses of red wine and I meet him with two ice waters. I expect to sit by the fire and he says, let’s go to your office. With every step to my office I thought to myself, I don’t feel like we’re going on vacation!
Tony, my husband of 16 years says, I’ll cut to the chase. “I got a new place and I’m moving out tomorrow.” I look around wondering if we’re on candid camera. I show him text messages from days before where he wrote I love you. He says, I was just telling you what you wanted to hear.
The next day he left.
I cried on my kitchen floor for close to two years.
Eventually I realized that my dreams did not walk out the door when he did! I was ready to smile again. I did online dating, met some amazing men, figured out how to call in Husband #2 and the rest is history. I’ve been married for more than a decade to Jonathan and love to share how I reinvented myself, and got clear on my next magical chapter!
Now I support women who are ready to energize their dreams and embrace their messy, beautiful life! Life is NOW! I offer one-on-one coaching, retreats and a private Facebook community to help women SHINE THEIR LIGHT and love their life again.

What do you think helped you build your reputation within your market?
Being open, transparent and vulnerable about my messy life. Nobody wants a life coach whose life is perfect. Most are looking for a gritty person who has gone to Plan B, C, D and beyond in her own life. I have street cred on living and thriving through some of the worst life scenarios such as divorce, death, addiction, teen turmoil, cancer and more.
My best marketing tool is MY OWN LIFE. My job is to live a great life no matter what the circumstances of my life. I keep dropping a perfect life and embrace the messy, beautiful parts of life.
I’ve been in sales all my life. I sold products for a variety of companies. After moving to full-time life coaching, I realized that I AM THE PRODUCT.
What’s been the best source of new clients for you?
ANY WOMAN WITH A MESSY LIFE. So when I go to the dentist, the grocery store, any event I meet women who are dying to talk about their life with me. If I share myself with them, open my heart and ask good questions, I can create a discovery call with a potential client within moments. Being my authentic self, caring and loving for people comes natural to me so I lean in and LOVE PEOPLE. That is it. Clients are everywhere.
Contact Info:
- Website: https://www.bethmontpas.com/
- Instagram: https://www.instagram.com/bethmontpas/
- Facebook: https://www.facebook.com/bethmontpascoach
- Linkedin: www.linkedin.com/in/bethmontpas
- Other: https://www.facebook.com/groups/BestLIfeTribeIA https://linktr.ee/admin#
Image Credits
@WhitneyWarne @MaryCarolFitzgerald

