We caught up with the brilliant and insightful Patwanda Parks a few weeks ago and have shared our conversation below.

Hi Patwanda , thanks for joining us today. Can you share a customer success story with us?

I started my brand in high school at the age of 16/17. I came up with my brand name Knaps Clothing from my nickname Spank. My grandmother gave me the name Spank so my brand is in remembrance of her. Even though, my brand contribution to her I focus on helping and serving the community by gathering small businesses in different business ventures such as pop-up shops, fashion shows, and photoshoots, etc. Within my brand, my product is focused on street apparel such as beanies, hats, hoodies, sweats, etc. My future goal next is to open a clothing store.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

Knaps Clothing is a streetwear/urban collection that defined creativity through fashion by different sayings and quotes of logo choose for product. I try design clothes for meaning and motivation such as one of my logos daily grind or hustle for what you want. All clothes are hoodies, sweats, t-shirts, and hats, etc.

I stand apart because I’m taking fashion to whole another level by not only focus on my business but helping others that has the same dreams/goals as me. I try to get together all small black businesses to network and give off ideas/creativity all in one.

I am mostly proud of my business because I’m staying dedicated having my business since high school and still growing now.

Have you ever had to pivot?

I host pop up shops for small businesses to network and engage with others on business-related activities. I’ve been presenting pop ups in Alabama and Atlanta since 2018. I love working with other businesses and creators. I specialize in making/designing clothing and creating a vision from fashion. I’m proud of the accomplishments of my business growing over the years and the people I’ve met along the way. I’m set apart for many reasons my style, personality, ambition.

We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?

I had to learn how to manage my business and having balance to school/business. I had to unlearn not give so much out then receiving from my business since this my passion. I had to grow and learn through the struggles and success with business but to learn to never give up

Contact Info:

• Website: [email protected]

Image Credits
Patwanda Parks