We recently connected with Savannah Rojan and have shared our conversation below.

Savannah, thanks for joining us, excited to have you contributing your stories and insights. We’d love to have you retell us the story behind how you came up with the idea for your business, I think our audience would really enjoy hearing the backstory.

The idea for my business didn’t come from a single moment of inspiration. It was a slow build, a coming together of my life experiences, education, and the frustrations I saw firsthand.

When I first started out, I thought my business would be focused on web design or graphic design. It was what I had done for friends and family in the past, and it felt like a safe, logical starting point. I began going to local networking events, meeting other women entrepreneurs, and learning about their businesses. At the same time, I was reflecting on my own background, particularly my parents’ journey as entrepreneurs.

I saw how hard they worked and the financial instability they faced at times. They are successful today, and I’m incredibly proud of them. But I also saw that their incredible effort could have been even more impactful if they had more cohesive systems in place. They never had a centralized way of doing things, and I believe that kept them from going even further.

That’s when it all clicked for me. I realized that the real problem wasn’t a lack of a single tool, like a website or a social media presence. The problem was a complete lack of systems. I met so many business owners who started out by working hard, offering their services to friends, and just making it work with pen and paper. As their businesses grew, they became completely overwhelmed, signing up for one software after another in a desperate attempt to keep up.

This is where I found my niche. The problem I solve is helping those business owners get out of the chaos. My passion is to look at the entire business—from the moment a client becomes aware of you to the post-service follow-up—and create a streamlined workflow that works for them. My goal is to make sure nothing falls through the cracks. It doesn’t have to be overwhelming, and it doesn’t have to be an uphill battle.

What got me most excited was realizing that my unique background was the perfect match for this problem. My lived experience, my business education, and my personal passion for organization all came together to solve a real, tangible need. I get to help people build a solid foundation so they can stop putting out fires and start building the businesses they’ve always envisioned.

Savannah, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

After graduation, I moved to the Czech Republic with my now-husband for about five months. When we returned, I joined Enterprise Rent-A-Car’s management training program. I worked there for a little over two years before I got pregnant and decided to make a change. My mother-in-law, who owns a house cleaning company, offered me a position to help her transition from a pen-and-paper system to a modern operating platform. I ended up staying for six years, eventually helping in every aspect of the company.

In June 2023, I decided to step away to do my own thing. I spent some time figuring out what that “thing” would be. I considered pursuing UX/UI design and even started looking for jobs while trying to build my business. I quickly realized I was doing too much at once. You can’t be successful if you’re trying to do everything. So, I decided to focus entirely on building my own business.

Today, I help small business owners systemize their workflows and leverage technology. I do this by not only strategizing with them but also implementing and managing the tech for them. Ultimately, my goal is to help business owners stop wasting money on broken systems and software subscriptions. I solve their headaches so they can spend more time on visionary thought and actually building their business.

What sets me apart is that I look at the entire picture of your business. We don’t just focus on one part, like marketing or client onboarding. We zoom out and look at your entire operation with a long-term goal in mind. From there, we reverse-engineer the plan to achieve it. My focus is on making sure the systems we build work for you—because every small business owner has a different way of thinking and a different way of working. Just because a system is designed to save time and money doesn’t mean it will if it doesn’t align with how you actually operate.

I am most proud of how I’ve built my business to serve clients at different stages. My offerings are designed to meet you wherever you’re at:

The Tech Audit: This is for the business owner who wants a detailed, expert look at their business to identify their system problems. For a small fee, you get a 90-minute consultation and a detailed report outlining the tools you should be using and the steps you can take to implement the changes yourself, without having to hire anyone else.

Done-for-You Implementation: For those who don’t have the time to build the systems themselves, I can be hired to work hand-in-hand with you to get everything done.

The Group Systems Cohort: If you want to do the work yourself but feel completely overwhelmed, my cohort is for you. You’ll work alongside a group of other business owners to learn the importance of workflows, how to build them, how to test them, and lots more. When you get stuck, you don’t have to get distracted by Googling things. You get to ask me & the group, allowing you to overcome that hurdle quickly and keep moving forward.

I’m proud that I can help people at all these different levels.

Are there any books, videos, essays or other resources that have significantly impacted your management and entrepreneurial thinking and philosophy?

Absolutely. There’s a blog post by an autistic Ph.D. that I found by pure chance, which talks about bottom-up thinking in autism and uses a dolphin metaphor to explain it. I can’t remember what I was searching for, but I know I was already diagnosed with ADHD, and I was starting to question if I might be autistic too, especially after my son was diagnosed.

When I read that article, it was like the clearest data I had ever received. It explained exactly how my brain operates. It changed everything for me. This was the moment I began my journey of understanding how I learn, which is the most valuable skill I could ever have.

The article showed me that I’m not crazy or making things up—I’m simply doing a lot more work to get to the same place as others. That can be frustrating, but I can’t change how my brain is wired. Instead, I can adjust to it.

For example, if I need to learn a new software to build a business offer, I know it’s going to be a long-term process for me. It’s not something I can rush. So, if a client needs something sooner, we’ll use a different solution, and I’ll take my time to learn the new system for future use. The benefit of this is that the deep learning I do now prepares me to solve future problems down the road. I can even “schedule” my learning based on the future trajectory of my business.

Knowing how my brain works is incredibly valuable. I don’t feel stupid; I just know I have to work with it. That’s why it’s so important to me that I adjust my clients’ systems to how their brains work. If we don’t, we’re losing from the start.

https://autisticphd.com/theblog/what-is-bottom-up-thinking-in-autism/

Learning and unlearning are both critical parts of growth – can you share a story of a time when you had to unlearn a lesson?

When I was a kid in elementary school, my classmates used to make fun of me for having really big blue eyes. It sounds so silly now, but they would literally tease me, chase me around, and hold me down. Of course, I wasn’t immune to the fat jokes and buck-teeth jokes either.

As I got older, the teasing shifted from my looks to my personality. I was called too bold, too loud, too opinionated, and a “know-it-all.” Unknowingly, I began getting rid of my personality. I started mirroring others and holding back my opinions, making sure not to be too loud or speak up unless I was asked to. I made all these small changes to fit in and avoid being a target.

But as I’ve grown up and built my business, I’ve realized I need to be fully myself. That’s what I have to offer my clients. They don’t need me to tiptoe around their feelings; they need me to look at their situation and tell them the absolute truth. I’ve been taught to be aware of other people’s feelings and act on the information I get, but that’s not what my clients need from me. They need me to be direct.

I’ve had to unlearn the belief that being too much is a bad thing. In my business, being exactly who I am is my greatest asset. When I mirror others, it feels fake, like I’m just a copy of everyone else. But when I’m able to just be myself, that’s when things flow. That’s when it feels right.

Contact Info:

• Website: https://www.scribbleshub.com/
• Facebook: https://www.facebook.com/scribbleshub
• Linkedin: https://www.linkedin.com/in/savannahrojan/

Image Credits
Kristina Pearl Photography – Kristina Ebert