We were lucky to catch up with Ellie Coyne recently and have shared our conversation below.
Ellie, thanks for taking the time to share your stories with us today We’d love to hear how you think where to draw the line in terms of asking friends and family to support your business – what’s okay and what’s over the line?
I’m so lucky to have very a supportive family and friend group. The moment I started my flower journey they were ordering. Honestly a hard part for me is not undercutting myself. They all want me to make a profit but i’m nervous about charging too much, even when I’m keeping with industry standards.

Ellie, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
I’ve always been around flowers. I grew up on my family’s flower farm/ greenhouse. Once I finished high school I entered the service industry and worked as a bartender, server, manager and owner for almost 20 years. One of my favorite parts of setting up the bar for the night was making bud vases and putting out the flowers. My first clients when I left the service industry were other bars and restaurants that had me do their arrangements for them.
I think I’m most proud of being able to match designs to people’s personal style. I’ve been so lucky to have clients trust me and so far be so happy with the results.

Is there a particular goal or mission driving your creative journey?
I really want to be earth friendly. The flower industry can be so wasteful and I really want to be conscious of the impact I’m personally having on the environment. Practicing local flower sourcing, not using foam, and reusing glass from previous arrangements.

Any advice for growing your clientele? What’s been most effective for you?
Just showing up places and dropping off arrangements that I think match their vibe.
Contact Info:
- Website: https://Bigheartbloomsri.com
- Instagram: @bigheartbloomsri


