We recently connected with Tyler Millstein and have shared our conversation below.
Hi Tyler, thanks for joining us today. What do you think Corporate America gets wrong in your industry?
Topics
1)boutique fitness ( no real progressions)
2) all flash with no substance
3) gimmicks and quick fixes
4) the more expensive “ the better it must be”
5) fitness influencers ( mostly bad) ( no real education or science behind things)
6) if it’s simple it won’t work ( wrong )

Tyler, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
Can go over more durning,
Started training for sports in middle school heavily and that carried over to highschool then eventually college. Was going to fill the void post competitive sports. Got my Degree in Exercise Science, found CrossFit durning last 2 years of college and never looked back since. Major CF does a lot of things wrong so we focus on our own brand of it and our member forward approach.

How’d you build such a strong reputation within your market?
Building lasting relationships and putting the members first always focusing on their longevity.

Can you share a story from your journey that illustrates your resilience?
Having to close down a second location and trying to keep staff on and manage both locations and working through rent raises etc.
Contact Info:
- Instagram: @Hierarchy_Performance






Image Credits
@AnneGiebel ( Anne Giebel)

