We caught up with the brilliant and insightful Lulu Love a few weeks ago and have shared our conversation below.
Lulu , thanks for joining us, excited to have you contributing your stories and insights. Let’s start with the story of your mission. What should we know?
My work began as a response to a pattern I saw but could not ignore. I come from a line of spiritually gifted women who lacked guidance, language, and support. Their pain was inherited and their power was buried under roles, silence, and survival. That silence repeated itself until I chose to interrupt it.
The House of Oshun exists to restore what has been broken in bloodlines. It is not about performance or popularity. It is about teaching spiritual leadership as a structured practice, something that can be implemented, sustained, and passed down.
I work with people who carry deep insight but need systems that make that insight usable. I do not offer quick relief. I offer frameworks. I do not speak for anyone’s ancestors. I help people listen, interpret, and apply what has already been handed to them.
My mission is to bring order to spiritual authority so it can function not just feel good. That is the foundation of everything I build.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
I am Lulu Eye Love, founder of The House of Oshun and The A.S.E. Academy. My work centers on helping people reclaim spiritual leadership and ancestral authority through structured frameworks and transformational education. I come from a lineage of intuitive women who were gifted but lacked the language and support to fully own their power. This inspired me to build systems that restore what was broken by generational trauma and cultural erasure.
My work includes intuitive consulting, coaching, speaking, and authoring educational materials that combine spiritual insight with practical strategy. I offer training programs, workshops, and community experiences designed to help clients develop their intuitive abilities while applying them in leadership, family dynamics, and business development. I focus on healing generational patterns and creating legacy-based structures that honor individual talents and bloodline wisdom.
The main problem I solve is the gap between spiritual insight and actionable leadership. Many people have gifts but lack the tools or systems to use them effectively in real-world settings. I provide frameworks that translate intuitive knowing into consistent practices for personal and collective growth.
What sets my work apart is the emphasis on legacy and lineage. This is not surface-level spirituality or self-help. It is a disciplined approach to spiritual self-governance that builds long-term change through education, ritual, and community accountability.
I am most proud of creating a space where intuitive leaders can move beyond healing into active leadership and system building. The House of Oshun is a container for those ready to step fully into their authority and build generational wealth and wisdom.
Potential clients and followers should know that this work demands commitment and intention. It is not about quick fixes but about reclaiming power that has always been within. My brand is for those who want to transform themselves and their communities by restoring ancestral knowledge and practical leadership.

How did you build your audience on social media?
I expressed myself verbally and visually, wearing everything from corporate attire to Indian dresses, African clothing, and headpieces. I believe others should show up as they are without fear of judgment, and I represented that fully. My audience has seen me on my not-so-good days and my most celebrated moments. Through it all, how I showed up was with true vision, purpose, and understanding, grounded in wisdom I was ready to share.

Can you tell us about a time you’ve had to pivot?
Early in my journey I realized that intuitive consulting and coaching alone were not enough to create lasting impact. Many clients needed not just insight but structures and systems to sustain their growth and honor their lineage. That insight pushed me to expand beyond one-on-one work into building The House of Oshun, The A.S.E. Academy, and The Gathering, all designed for collective transformation and legacy restoration.
This pivot shifted my focus from individual sessions to creating frameworks, educational programs, and community experiences. It required new skills in curriculum design, community leadership, and organizational development. The change was necessary to move from personal influence to generational impact.
I am currently navigating new challenges as a creative and business owner that continue to stretch my leadership and vision.
That pivot taught me the value of adaptability grounded in purpose. It reinforced that true leadership is about building infrastructure not just delivering inspiration.
Contact Info:
- Website: https://www.thehouseofoshun.com
- Instagram: https://www.instagram.com/thehouseofoshun
- Facebook: https://www.facebook.com/thehouseofoshun
- Linkedin: https://www.linkedin.com/thehouseofoshun
- Youtube: https://www.youtube.com/thehouseofoshun

Image Credits
Julio Alonzo

