When businesses are covered in the media, often there is a lot of focus on the initial idea, the genesis moment. Then they almost brush over the middle part – the scaling up part – and arrive at how big and awesome the business is today. It makes for a fun read or in the case of a movie or show an entertaining watch, but it’s also a missed opportunity. The middle part – the scaling up part is where so many small business owners get stuck. It’s the part so many of us need more guidance with and so we wanted to get conversations going on the topic of scaling up.

Austin Crawford

Being consistent, consistency is not easy, especially when life throws us through tough times. Sometimes when we’re at a low, we don’t want to persevere and post our content or come up with new ideas because it’s just too much work. All it takes is the extra mile to eventually get that one video to blow up! Consistency then led to being more credible, and then gaining more followers! Read more>>

Olivia Zugay

Since starting my business in 2021, it’s still just me running the show. There have definitely been moments when I thought about hiring support—whether for admin tasks or marketing—but I realized I wasn’t quite ready. Before I could confidently bring someone on, I needed to better understand and organize my business in a way that made sense to scale. Read more>>

Erica Camille

For nearly 15 years, I ran a solo operation, primarily photographing LGBTQ+ weddings and building my business through word of mouth and loyal client referrals. One of my biggest missteps along the way was getting into autopilot mode after the 10 year mark of my career. Younger people were entering the industry with new skills and and strategies, and I was living my life without a lot of focus on my business. Then during and after the pandemic, I had a realization: if I wanted to create a sustainable, scalable business in one of the most competitive markets in the world, I needed to evolve. Read more>>