We recently connected with Cameron DeTello and have shared our conversation below.
Cameron, thanks for taking the time to share your stories with us today One of the most important things small businesses can do, in our view, is to serve underserved communities that are ignored by giant corporations who often are just creating mass-market, one-size-fits-all solutions. Talk to us about how you serve an underserved community.
Young Invincibles serves many underserved communities: young adults, especially those who are BIPOC, low-income, undocumented, parenting, or first-generation college students, who are navigating complex systems like higher education, workforce development, and health care.
Let me tell you about the kinds of young people I meet through the leadership programs I run throughout the year. They are first-generation college students, young people from immigrant families, caretakers balancing school and family, LGBTQ+ youth seeking safety and affirmation, and rural students traveling hours to access basic resources. Many are underinsured or completely without health care. They’re navigating systems that were not built for them, and often actively exclude them.
Despite these challenges, these young adults show up with vision, drive, and determination to make change for themselves and their communities. Our work creates the structure and support they need to turn that drive into action. We train them in advocacy, policy, and storytelling. We open doors to decision-makers and give them the tools to push for better systems in higher education, workforce development, and health care.
This work matters because these young people hold solutions. They live at the intersections of so many inequities, which also means they carry deep insight. By centering their leadership, our organization doesn’t just serve an underserved community; we help shape a future that includes and uplifts them.
Cameron, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
I’ve always known I wanted to work in the nonprofit space. From a very young age, I was determined to give back to my community. I was the kid always looking for ways to get involved, grow relationships with people, and help however I could. I didn’t always know what form that would take, but I knew I wanted my work to be rooted in service and connection.
I didn’t know early on that nonprofits can often be the backbone of policy change. I had always thought of service in terms of direct support, and to this day, I still volunteer with several direct service organizations because that work is deeply meaningful to me. But stepping into the policy and advocacy space has opened up a new level of empowerment. It’s not just about helping someone navigate a broken system; it’s about working alongside communities to change and better that system entirely.
Now, I lead youth leadership and policy engagement programs at Young Invincibles, a nonprofit that amplifies the voices of young adults in shaping the future of higher education, health care, and workforce policy. Through the programs I run, I work with young people who are parents, in college, future doctors, lawyers, elected officials, LGBTQ+, caretakers, immigrants, underinsured, rural, and anyone who reflects the diversity of our communities. I support them in becoming confident advocates by teaching them how to share their story, meet with lawmakers, and organize for change.
We also create spaces for them to shine, like our Days at the Capitol and Policy Shark Tank events, where they pitch their ideas directly to decision-makers and see firsthand how their stories can shape the future. I see my role as a bridge-builder, connecting young leaders to the rooms and tables where decisions are made and ensuring they have the tools and support to step into their power.
What sets my work apart is that it’s relational, co-created, and equity-driven. I don’t believe in speaking for communities; I believe in working with them. And what I’m most proud of is seeing young people realize their power, step into their voices, and understand that community organizing isn’t just about change, it’s about belonging and collective transformation.
If there’s one thing I’d want potential collaborators, partners, or readers to know, it’s that this work is not just my job; it’s my purpose. I’m here to grow alongside young people and help create a world where their leadership isn’t the exception; it’s the norm.
What’s a lesson you had to unlearn and what’s the backstory?
One of the biggest lessons I had to unlearn is that power only lives in the hands of decision-makers. Growing up, I believed that if you wanted to make real change, you had to be in a position of power, like an elected official, a CEO, or someone wealthy. However, as I got deeper into nonprofit and policy work, I realized that kind of power is often limited and temporary.
True power lives in community. The people closest to the problems are closest to the solutions. The question is whether we organize, speak up, educate, and hold those in power accountable. Two things drive systems: organized money and organized people, and I will always stand with organized people.
It took me years to fully unlearn the myth that change only comes from the top. Even now, when systems feel slow or leadership feels disconnected, I know that our collective action matters. I’m proud to do work that lifts community voices and builds leadership from the ground up. That’s the power I believe in, and the kind I’ll keep fighting for.
Any advice for growing your clientele? What’s been most effective for you?
In my work, it’s not about growing a clientele, it’s about growing a base of young people who trust our organization, see themselves reflected in our work, and feel a sense of ownership in the change we’re building together. The most effective strategy for that has been trust, plain and simple.
Trust isn’t built through mass outreach or flashy campaigns. It’s built through intentionality. I ask myself, am I taking the time to build real relationships? Am I having one-on-one conversations? Am I connecting with different communities across Colorado in a respectful and culturally competent way?
Community organizing takes patience and presence. I never show up with solutions already in hand. Instead, I focus on opening the table so others can bring their expertise and co-create the path forward. I listen, I offer support, and I ask how I can help, rather than assuming what’s needed. My role is often that of a connector, linking young people to opportunities, tools, and networks that can move their goals forward.
Sometimes that looks like reviewing a resume or writing a letter of recommendation. Sometimes it’s sending a job lead, helping with a speech, showing up for a big moment, or checking in after someone’s graduated from our program. I also prioritize tailoring our programs to fit young people’s strengths and interests, giving them space to try new things, to lead, and to grow without the fear of failure, only the opportunity to fail forward.
What keeps our network growing is that young people feel seen, supported, and believed in. That’s the foundation, and that’s what I’ll always invest in.
Contact Info:
- Website: https://younginvincibles.org
- Linkedin: https://www.linkedin.com/in/cameron-detello-mnm-3b2b1b6a/