We’re excited to introduce you to the always interesting and insightful Samantha Brown. We hope you’ll enjoy our conversation with Samantha below.

Samantha , looking forward to hearing all of your stories today. Earning a full time living from one’s creative career can be incredibly difficult. Have you been able to do so and if so, can you share some of the key parts of your journey and any important advice or lessons that might help creatives who haven’t been able to yet?

The first five years of owning my own business were terrifying. You never know where your next dollar or client will come from and you have to be so strategic about budgeting to make sure you don’t end up in a bad situation. I think that sometimes you have to just make the decision and say this is it, it’s sink or swim, and trust that your determination will get you there.
In the early days you have to say yes to everything. Put yourself out there like crazy and learn from everyone and everything. If you say yes all the time, you’ll stay busy and if you stay busy, you’ll produce an income even if it’s drop by drop.
There an expression that it takes ten years to overnight success and I believe this is fully the truth about entrepreneurship.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

I am a wardrobe stylist that launched my business 15 years ago in NYC and recently moved down to Miami in 2024. I work on everything from runway shows and photoshoots to celebrity and private client styling.

I strive to make all my clients feel confident and to remove the stress around getting dressed. I think that what’s set me apart in the industry is that I’m very diversified in my service offering. I work on every type of production and have worked with every type of client. I have an extremely collaborative mindset when working with my clients—if they don’t feel 100% secure in what they’re wearing, the outfit isn’t going to work. Some stylists will die on their aesthetic hill, but that’s not my style when I’m dressing someone. I have to consider their individuality and preferences and make sure that what they wear is a reflection of who they are.

We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?

The idea of “flattering” is something that came up a lot in my stylist training and continues to come up in fittings. It’s a tricky word, because we are so trained to dress in clothes that we consider flattering but what does that really mean? It implies thinness and sometimes an ideal that doesn’t resonate with our body type. So I really try to keep the ideas and principles of attractive proportions but abandon the concept of flattering and find other words to use. It’s difficult to do!

Can you tell us about a time you’ve had to pivot?

When the covid pandemic hit, I think we all had to pivot and reconsider what we were doing and how we were doing it. I decided to write a book about styling (which I didn’t publish for various reasons) but the process of doing that gave me back some control when things felt so out of control. Later, after having my daughter, I decided to write and publish a children’s book called “Dressing Up” to show children that when they feel their best, they can achieve anything.
I think that as creatives, we always need to create. Sometimes we aren’t sure where the process will take us, but that’s often revealed much later.

Contact Info:

• Website: https://Samanthabrownstyle.com
• Instagram: Samanthabrownstyle

Image Credits

Victoria Janashvili