We were lucky to catch up with Kristina Held recently and have shared our conversation below.
Hi Kristina, thanks for joining us today. Have you ever seen (or implemented) a really awesome way to show a client you appreciate them
At Held Architecture, we demonstrate our commitment to our clients by prioritizing their voices. We begin by attentively listening to their needs, desires, dreams, and aspirations. This understanding becomes the foundation that guides every aspect of the project. With this perspective, Held Architecture skillfully transforms each client’s unique story into a tailored building that perfectly reflects their vision. We consistently exceed expectations, ensuring that every detail aligns with what our clients need and deserve.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
Kristina’s passion for creating impactful, sustainable communities shines through her work. She holds advanced degrees from the University of North Carolina at Charlotte (MArch-II, 2004), the University of Kaiserslautern in Germany (Dipl.Ing.Architektin, 2000), and studied at the University of Belgrade. Her career spans leadership roles at Insight Architects (co-owner, 2014-2025) and Grün – Sustainable Architecture and Design (Founding Partner, 2013-2015), alongside contributions to notable firms in Charlotte and Frankfurt, Germany.
EDUCATION
University of North Carolina at Charlotte College of Architecture
Masters of Architecture (MArch-II), spring 2004
University of Kaiserslautern, Kaiserslautern, Germany
Professional Degree in Architecture and Architectural Engineering
(Dipl.Ing.Architektin) Summer 2000
University of Belgrade, College of Architecture, Belgrade, Serbia
Summer 1999
ACREDITATIONS
AIA
LEED AP BD+C
CPHC (Certified Passive House Consultant)
NCARB
LICENSES
North Carolina
South Carolina
Oregon
Held Architecture, founded by Kristina Held, is a forward-thinking architecture firm dedicated to designing spaces that harmonize with both people and nature. With over 20 years of experience in the Charlotte Mecklenburg area, Kristina brings a wealth of expertise in sustainable architecture, having served as an architect, designer and consultant on numerous LEED and Passive House certified projects. As the first Passive House Certified Consultant in Charlotte (2019), she has spearheaded innovative projects that prioritize environmental integration, energy efficiency, and regenerative design.
At Held Architecture, we believe the built environment shapes quality of life for generations. Our holistic, collaborative approach ensures every project—from urban infill micro-units to mixed-use developments—reflects a commitment to sustainability, functionality, and beauty.
I would like my clients to know that we are reliable, we treat every project with the same determination and passion. We are a boutique firm that delivers great results both aesthetically and technically.
What’s been the best source of new clients for you?
The best source for clients, despite web site and various social media has been the word of mouth. Many of our clients come recommended by previous clients and so the network grows.
We’d love to hear about how you keep in touch with clients.
I have had the luck during the years to call many previous clients also friends. We keep in touch through their children looking for internships, or me needing a lawyer, or them building the next project. Sometimes we have to fight together to keep a project going and that builds strong relationships. Sometimes we bond over sharing a meal or a cup of coffee. I enjoy sending out cards at the end of the year as a token of our appreciation and to check in.
Contact Info:
- Website: https://www.heldarch.com
- Instagram: heldarchitecture
- Linkedin: https://www.linkedin.com/in/kristina-held-1aa87811/ https://www.linkedin.com/company/106630123/admin/dashboard/
- Twitter: @HeldArch
Image Credits
Held Architecture, PC
Michael O’Neal (photos)