Alright – so today we’ve got the honor of introducing you to Maddie & Beth Barnett. We think you’ll enjoy our conversation, we’ve shared it below.
Hi Maddie & Beth , thanks for joining us today. Do you manage your own social media?
We’re the captains of our social media ship, steering our own narrative and sharing our story on our terms. Whether it’s through playful banter in the comments or heartfelt chats in DMs, we love the direct line to our followers. Our social media isn’t just a platform; it’s a vibrant reflection of who we are and a fantastic way to keep the connection alive with our amazing customers and followers!
For new businesses, social media is a game-changer. It’s not just a marketing tool; it’s your spotlight to showcase who you are, build connections with fellow businesses, and engage with potential customers. Embrace it, and watch your community grow!
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
We’re two sisters who swapped the hustle and bustle of NYC for the cozy charm of South Carolina during COVID. Instead of letting the downtime get us down, we hatched a sweet idea: sending funny, custom gifts straight to our loved ones’ doors at a time when hugs were off the table. We transformed cookies and cookie cakes into edible greeting cards, each one tailored to its recipient. Plus, here’s a fun twist—we can fit up to five times the characters as our competitors! Fast forward 4.5 years, and we’re shipping nationwide, offering over ten delicious flavors (including gluten-free and vegan options), and growing our little business every day. Who knew quarantine could lead to such a tasty adventure?
Can you tell us the story behind how you met your business partner?
We’re sisters and best friends with a five-year age gap—so close, yet we’ve never shared a school or a workplace. It’s like we were destined to team up, but life in NYC kept us busy with our own careers. Then came COVID, and we saw the perfect opportunity to finally chase our dream together. Lucky for us, we’re having an absolute blast working side by side!
How did you build your audience on social media?
When it comes to growing your social media audience, being yourself is the secret sauce! Target your ideal audience and let your authentic self shine through—show them just how proud you are of your product and company. Confidence is key; not everyone will see your vision, but those who do will happily hop on for the journey! And don’t forget to engage with your followers—ask questions, respond to comments, and tap into their insights. After all, giving the people what they want is a recipe for success!
Contact Info:
- Website: https://www.eatmecookiecakes.com/
- Instagram: https://www.instagram.com/eatmecookiecakes/?hl=en
