
Alright – so today we’ve got the honor of introducing you to Sophic Synergistics. We think you’ll enjoy our conversation, we’ve shared it below.
Hi Sophic Synergistics, thanks for joining us today. Some of the most interesting parts of our journey emerge from areas where we believe something that most people in our industry do not – do you have something like that?
Our company is unique in the sense that we can truly say we are industry agnostic, this is one aspect that can generate resistance from others in industry because in business you are incorrectly taught that this is an impossibility. However, at the core of what we do concerns people, wherever there are people and technology, there will always be a need for Human Centered Design. When we consider the complexity of life and the many things people interact with daily, it’s safe to say we are not consumers of any one industry’s solution. Thus, diversity of experience drives the need for expanded capability within design to meet the needs that are uniquely human, this is where we come in! Our trademarked methodologies have driven a reset within many industries regarding the perception of value that this powerful science brings to the engineering and business equations. Without a focus on Human Centered Design, your business will experience a gap pertaining to safety and operational efficiency.

Cynthia, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce Sophic to our readers who might have missed our earlier conversations?
Sophic was born from a desire to change the way we think about business and the products and services we build. At the center of everything we do are the people we serve and the real problems we solve by enhancing everyday life and experiences. Human-Centered Design provides us with a strong foundation, which makes the user our number one priority. Our strategy is to fill the gap that lies between human factors as a design approach and human factors as a business strategy.
Our vision is to help companies achieve their goals and engage in Better Business By Design™. We look at all the parts your company is made up of, helping you align your company goals from top to bottom: from the people who solve problems and deliver solutions to the customers you build products and services for.
We not only provide Human-Centered Design and business strategy consulting; our #1 service is being your trusted partner. No two clients are the same, and we will always strive to provide you with just the right amount of support, everything you need and nothing you don’t. Our name says it all, we roll our sleeves up and work right beside you. For us, you aren’t just another name on a roster of clients, we are a part of your team.
Any stories or insights that might help us understand how you’ve built such a strong reputation?
Sophic Synergistics is a company that prioritizes people as fundamental to business, product, and service success. Our unwavering commitment to our employees and the people we design for has allowed us to build a strong reputation as a trusted partner to our clients. We are a one-of-a-kind source of expertise that has proven itself to be a key differentiator across numerous industries. This kind of diversity, multi-domain knowledge, and trademarked method of business integration have allowed us to build an industry-agnostic business with a reputation for excellence in Human-Centered Design.

Where do you think you get most of your clients from?
We have been privileged to welcome back legacy clients year after year. There is no greater reward as a business owner than to have clients choose to work with you again and again. Our stand-out reputation has allowed us to gain clients simply through recognition of superior past performance within various industries across many big-name clients. In the legal sector, we have experienced a surge in law firms requesting our expertise in human factors in support of expert witness services. This can largely be attributed to our success in prior legal cases and the word-of-mouth buzz generated from our existing client base. Historically, conferences have also provided us with a great opportunity to network with new innovators and industry leaders. We attend various conferences each year, from healthcare to aerospace, to safety. At these conferences, we make it our focus to understand what the needs are in the industry and work with them to characterize the problem and solutions that best fit their business and client base. The value of Human Centered Design transcends the products you design and directly impacts the level of success a business can realize when applied holistically and the people quotient is effectively and meaningfully understood and accommodated.
Contact Info:
- Website: https://sophicsynergistics.com/
- Instagram: https://www.instagram.com/sophicsynergistics/
- Facebook: https://www.facebook.com/SophicSynergistics/
- Linkedin: https://www.linkedin.com/company/sophic-synergistics-llc/
- Twitter: https://twitter.com/SophicS_LLC
- Youtube: https://www.youtube.com/channel/UCfKEfCvl2QQNjU7AfwOKutA/videos
