We’re excited to introduce you to the always interesting and insightful Ellie Powers. We hope you’ll enjoy our conversation with Ellie below.
Ellie, looking forward to hearing all of your stories today. So, let’s imagine that you were advising someone who wanted to start something similar to you and they asked you what you would do differently in the startup-process knowing what you know now. How would you respond?
If I were to start over I would approach my career with more humility. Keeping a listening ear open to those who have been in the canine behavioral field for many more years would have given me the opportunity to be enriched in further education, mentorship, and have a community that supported me as I grew my business. As I have begun to lean on the support of my local community I have experienced nothing but kindness and constant support.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
I got into dog training because of a love for animals and teaching. I provide a wide variety of training services from puppy training to reactivity training. I am passionate about strengthening the bond between dog and owner in order to put families at ease. What I most enjoy is getting to watch the youngest generation begin to explore a relationship with their family dog and learn to handle them for the first time.
Can you tell us about what’s worked well for you in terms of growing your clientele?
The most effective way to grow a client base is to appear passionate about your work and always get to the heart of the issue they came to you for and follow through until the end.
Any stories or insights that might help us understand how you’ve built such a strong reputation?
Word of mouth has always been my best marketing. Always being there to listen to my clients and follow up on what matters to them is key to being recommended to the community.
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