We caught up with the brilliant and insightful Shannon Price a few weeks ago and have shared our conversation below.

Shannon , thanks for taking the time to share your stories with us today What was the most important lesson/experience you had in a job that has helped you in your professional career?

I worked in the mental health field as a case manager and clinician before I worked in real estate. All of my clients had a mental illness, were low income, and many of them were homeless. The job was both extremely challenging and rewarding at the same time. The experience and insight I gained from working with my clients is something I carry with me everyday. I learned how compassion, empathy, and empowerment can change a person’s life.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

I am a dedicated and compassionate real estate agent serving the Colorado Springs community. With a passion for helping first-time homebuyers navigate the exciting journey to homeownership, I bring a wealth of knowledge and a personalized approach to every client interaction.

As an educated and committed expert in the real estate industry, I stay up to date on market trends, financing options, and local insights, ensuring clients are equipped to make informed decisions. I combine professionalism with a genuine desire to help clients achieve their goals, whether it’s finding the perfect starter home or building a strong foundation for their future.

When working with me, you can expect unwavering support, clear communication, and a commitment to turning your real estate dreams into reality.

Are there any books, videos, essays or other resources that have significantly impacted your management and entrepreneurial thinking and philosophy?

Here’s a list of books that have inspired me:
1. “Atomic Habits” by James Clear
• Focuses on building and maintaining small habits to drive personal and professional success.
2. “The 7 Habits of Highly Effective People” by Stephen R. Covey
• A classic guide to personal and organizational effectiveness, rooted in timeless principles.
3. “Good to Great” by Jim Collins
• Examines how companies transition from being good to achieving greatness and the key behaviors driving that change.
4. “Start with Why” by Simon Sinek
• Explains how great leaders inspire action by focusing on purpose and “why” rather than “what” or “how.”
5. “Think and Grow Rich” by Napoleon Hill
• Timeless advice on mindset, persistence, and principles for achieving success in business and life.
6. “The Lean Startup” by Eric Ries
• Offers strategies for creating a successful startup through innovation and rapid experimentation.
7. “Dare to Lead” by Brené Brown
• Focuses on cultivating brave leadership and creating a culture of trust and collaboration.
8. “Blue Ocean Strategy” by W. Chan Kim and Renée Mauborgne
• Provides tools and strategies for creating new market spaces, making competition irrelevant.
9. “Never Split the Difference” by Chris Voss
• Teaches negotiation tactics from a former FBI hostage negotiator, useful in both business and personal settings.
10. “The E-Myth Revisited” by Michael E. Gerber
• Breaks down common myths about entrepreneurship and explains how to build a business that works for you.

Each of these books offers actionable insights and inspiration for growing both personally and professionally in the business world.

How did you build your audience on social media?

Creating a great social media platform and presence is all about being authentic, engaging, and consistent. Here’s the cheat sheet:
1. Know Your Audience: Understand who you’re talking to and what they care about. Cater your content to their interests.
2. Be Consistent: Post regularly, but don’t spam. Stick to a schedule so people know when to expect your awesome content.
3. Engage Like a Pro: Respond to comments, share stories, and make your followers feel heard. It’s a conversation, not a monologue.
4. Create Quality Content: Use eye-catching visuals, snappy captions, and tell stories that connect. No one wants to follow boring or overly salesy content.
5. Use the Right Platforms: Go where your audience is—whether that’s Instagram, LinkedIn, TikTok, or Twitter (and don’t try to master all of them at once).
6. Analyze & Adapt: Keep an eye on what works (and what doesn’t). Use insights to refine your strategy.
7. Have Fun!: Let your personality shine. Social media is about connection, so don’t take it too seriously.

In short: be real, be valuable, and don’t forget to enjoy the ride. Your vibe will attract your tribe!

Contact Info:

• Website: https://shannonprice.stonegablerealty.com/
• Instagram: https://www.instagram.com/shannonprice_pricelesshomes/
• Facebook: https://www.facebook.com/shannon.price.524/