We caught up with the brilliant and insightful Brent Feitl a few weeks ago and have shared our conversation below.

Brent, looking forward to hearing all of your stories today. Do you manage your own social media?

With my YouTube channel “BrentTV”, it can definitely be overwhelming at times. So I’ve created a team of editors, thumbnail designers, and cameramen to help as needed. A lot of what I do I typically run as a one man band. But, sometimes to make the project come together I will construct a team for the project. If I had to suggest something to folks in the YouTube industry, it would be to not overwhelm yourself if you have access to sources that will help with projects and reduce stress.

Brent, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

I started my YouTube career in 2019 out of my college dorm. At the time, I was doing two videos a week that were skits. I took advantage of the equipment, editing suites, and studio at my school. After a year, I hit 1,000 subscribers on YouTube. The following year we had a thing happen called Covid-19. Like many during that time I lost motivation and had to adjust to a new lifestyle. During that time I wasn’t posting as consistently, which was something I regretted. Fast forward a few months, I started going to college again on campus. At the time TikTok was a big thing. Ironically enough I was never a fan of TikTok. I didn’t like the idea of short form content as I’ve always enjoyed watching and creating long form YouTube content. Around this time, I showed a friend a clip of how I went to the movies in between classes to kill time where I watched “Despicable Me”, as Hollywood was shutdown and theaters were only playing old films. The clip was how I was in the theater all alone watching the movie. He said ‘Put that on TikTok it will go viral.” Well, I did, and it got over 3 million views. This was very eye opening to me. How could a video that has such little effort put into it do so well? I decided to grind on TikTok. I experimented in multiple different niches. From comedy, sketches, arcade videos, toy unboxings, then my most popular series, trying to find a perfect SpongeBob Popsicle. This series got a lot of attention, pulling in over 400 million views on TikTok, and gaining over 6 million followers. I then took these videos and reposted them to YouTube when they released “YouTube Shorts”. The videos also took off on YouTube. My main goal was to always do YouTube, so to redirect my audience to there was perfect. As of now, I am a full time YouTube creator that makes both shorts and long form consisting of toy unboxings, SpongeBob Popsicle videos, arcade videos, etc. If I had to reccomend one thing to anyone, reuse your content that isn’t being seen on other platforms. It can change your life.

Any resources you can share with us that might be helpful to other creatives?

VidSummit is a convention that allows you to meet with everyone in the industry. From editors, thumbnail designers, brands, etc. You learn the ins and outs of content creation, running a business, and most importantly, being the face of a brand. It is not necessary, but definitely a convention I would recommend if you’re looking to take this profession to the next level.

Any insights you can share with us about how you built up your social media presence?

I experimented in different niches until I found what worked. I always stayed authentic during the process making sure that I enjoyed the content that I was creating. Naturally, you learn what your audience likes and dislikes, and sometimes it can be disheartening. But, it is all a part of the process.

Contact Info:

• Website: https://www.BrentTelevision.com
• Instagram: @BrentTelevision
• Youtube: @BrentTV

Image Credits

Allison Daberko