We recently connected with Richard Om and have shared our conversation below.
Richard, appreciate you joining us today. Naming anything – including a business – is so hard. Right? What’s the story behind how you came up with the name of your brand?
Naming a brand is one of the most exciting but challenging parts of building a business. When we started brainstorming, we knew we wanted a name that captured the essence of what we do—helping businesses tell their unique stories in creative and meaningful ways.
We landed on Naritiv because it’s inspired by the word “narrative,” which is the core of our mission. Stories are how people connect, build trust, and ultimately make decisions. By simplifying the spelling to Naritiv, we added a modern, creative twist that reflects our innovative approach to storytelling.
The name also speaks to the collaborative process we take with our clients. We don’t just tell stories for businesses; we work with them to shape a narrative that’s authentic and impactful. Every brand has a story worth telling, and we’re here to help businesses find and share theirs in a way that resonates.
Richard, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
At Naritiv, our story is rooted in a passion for creativity and connection. We believe that every business has a unique story to tell—one that can captivate, inspire, and ultimately create meaningful connections with their audience. That belief is what brought us into this industry.
How We Got Started
Our journey began with a simple realization: stories are everywhere, but not everyone knows how to tell them effectively. Brands often struggle to articulate who they are, what they stand for, and why they matter. We saw an opportunity to bridge that gap by combining creativity with strategy to craft narratives that resonate.
What We Do
Naritiv specializes in helping businesses, creatives, and organizations develop and share their stories through branding, content creation, and strategic storytelling. Whether it’s developing a compelling brand identity, creating engaging multimedia content, or designing campaigns that connect with audiences, we offer a full suite of creative services tailored to meet each client’s needs.
The Problems We Solve
One of the biggest challenges businesses face today is standing out in a crowded market. We help our clients:
Articulate their brand’s unique voice and message.
Build authentic connections with their target audience.
Deliver cohesive, visually stunning, and emotionally compelling content.
Overcome the overwhelm of figuring out how to tell their story effectively.
What Sets Us Apart
Our approach is what makes us different. We don’t just create for our clients; we collaborate with them. We dive deep to understand their values, vision, and audience, ensuring that every piece of work reflects who they are and what they stand for.
We also bring a modern, innovative perspective to storytelling. In today’s fast-paced world, a simple narrative isn’t enough—you need to adapt your message across multiple platforms and mediums. That’s where Naritiv excels: blending creativity with strategy to craft stories that engage and inspire.
What We’re Most Proud Of
We’re most proud of the impact we’ve made for our clients. Seeing a business grow, a brand come to life, or a story spark an emotional connection is why we do what we do. The relationships we’ve built and the trust our clients place in us are the greatest rewards.
What We Want You to Know
At Naritiv, we’re more than just a creative agency—we’re partners in your journey. Your story matters, and we’re here to help you tell it in a way that moves people and drives results. Whether you’re a startup looking to make your mark or an established business aiming to refresh your image, we’d love to help you craft a narrative that’s as unique as you are.
Any advice for managing a team?
Managing a team and maintaining high morale requires empathy, clear communication, and intentional leadership. Start by understanding and respecting each team member’s unique strengths, challenges, and motivations, while fostering a culture of collaboration and open communication. Set clear expectations and goals to align everyone toward a shared vision, and empower your team by giving them autonomy and encouraging innovation. Celebrate wins—both individual and team achievements—and recognize efforts consistently. Promote work-life balance by encouraging reasonable hours and leading by example, and invest in their growth through training and mentorship. Be transparent and authentic, sharing company updates and admitting mistakes to build trust. When challenges arise, frame them as opportunities to learn and grow. Lastly, create an inclusive, fun environment where everyone feels valued and appreciated, and model the positivity, resilience, and behavior you want to see in your team.
For you, what’s the most rewarding aspect of being a creative?
The most rewarding aspect of being a creative is the ability to bring ideas to life and connect with others on a deeper level through those creations. There’s something magical about taking an abstract concept, a feeling, or a story and transforming it into something tangible that resonates with people. Whether it’s crafting a compelling narrative, designing something visually striking, or solving a problem in an innovative way, the process itself is deeply fulfilling.
For me, it’s not just about creating; it’s about the impact that creation has. Seeing someone inspired, moved, or empowered by my work is the ultimate reward. It’s knowing that what I’ve brought into the world has meaning and has helped someone—whether it’s sparking an idea, evoking an emotion, or helping a business find its voice. It’s a constant reminder that creativity has the power to connect, inspire, and make a difference, and that’s what keeps me motivated.
Contact Info:
- Website: https://naritiv.co
- Instagram: richardjom
- Linkedin: richardjom
