Our Storytime series is based on the premise that stories are one of the most powerful ways to learn and so this series explores topics we think matter greatly to the success of small business owners and artists and creatives. One of those topics is showing customers that you appreciate them because there is a vast body of research as well as countless anecdotes of how showing customers you appreciate them directly impacts the degree to which your business will succeed and grow. Below, you’ll find stories of how some very talented entrepreneurs have made their clients feel appreciated.
Vinnie Silber

We, Team Silber, feel that showing clients how much we appreciate their business makes them feel valued and appreciated. When you are competing against so many other realtors in the Central Florida area, you need to set yourself apart from the rest. First, we build a strong repour with our clients, getting to know them personally. This helps to show them that we are invested in their journey of buying or selling a home. For buyers, we like to take them to lunch when possible while viewing homes. We, Doug, myself and our daughter, then take them and their family to dinner once they sign a contract to celebrate the occasion. Read more>>
Gabriela Maldonado

Client experience and appreciation ranks very high in my business. The relationships I build with my clients are something I value deeply. My goal is to never make my couples feel like I am a random someone who shows up to their wedding day (one of the biggest days of their lives) with a fancy camera only because I am getting paid for it. My client experience starts from the initial email where I respond back to their inquiry thanking them for reaching out and asking them about their love story, the proposal, what they love to do on date nights, etc. Read more>>
Marilou Desnoulez

Bichōnning* is in our DNA! Last summer, a customer reached out to us on the website to request if we could exceptionally expedite an order, for the birthday of his beloved uncle turning… 88 a few days later! The item was out of stock and would have usually shipped within 6 business days. Too late! But just thinking of the nephew’s kindness and the elderly uncle’s joy, we launched an urgent production (with the emergency fees at our expense), drove out to our supplier manufacture specifically to pick up the creation, and met the customer at a gas station in a Miami suburb for a private delivery! Read more>>
Deeanne Akerson

Pregnant and nursing moms often feel isolated, and we want them to know that they’re not alone. Yes, our bras and pajamas are super comfortable, and we know moms love how they feel in our clothes, but we focus more on making sure moms feel heard and understood. We try to make every touchpoint feel personal, whether it’s an email, social post, or chat with Customer Care. Read more>>
Montray Ashley

One of the things I like to do for my clients long after their contract has ended is to stay connected with them. I usually stay in contact with them to follow up to see how they are doing, help them celebrate their wins, offer moral support and even encouragement if it’s needed at no cost to them. They are an extended part of my coaching family and it’s important to make sure they are thriving. Read more>>
Rosemary Nwaosuagwu

It is always good to have customers/ supporters in any business. My customers are the people that help to build my business. Hence, I am always grateful for my customers and their support. Whether it is buying my products, word of mouth to their peers of my business and/ or just giving words of encouragement to me, I am always appreciative of all them. Hence, some ways that I show my appreciation to my customers/ supporters are sending thank you emails, and posting on my social media pages-(Facebook page and Instagram page) a customer appreciation expressing my gratitude and thanking my customers for their support. Read more>>

