We were lucky to catch up with Jeremiah Maestre recently and have shared our conversation below.
Jeremiah, thanks for taking the time to share your stories with us today Let’s start with the story of your mission. What should we know?
I had the honor and opportunity to help disrupt the fitness industry. To paint the picture and give more context, the group fitness industry was at a boom at the time. I moved to New York City in 2015 and group fitness studios were starting to pop up like wildfire. The energy, the music, the communities, the spiritual like experiences you would partake in, all while breaking a sweat with strangers that felt like friends. Soul Cycle was leading the charge at the time and had expanded rapidly. Rumors were circulating that the founders sold to Equinox for close to 100 million dollars.
Now I was a competitive boxer, that found fulfillment in sharing boxing in the fitness space. Through personal training sessions or group sessions. I would train and develop every day, aiming to compete at a high level then head to the gym to share the good word with my clients. Most fighters at the time viewed boxing coaching as very one dimensional. That you only coach those that wanted to compete. Not only that, very few fighters believed in sharing in a group fitness setting. What would it look like for a tough as nails fighter to put a microphone on and be positive and uplifting to clients with music bumping in the background. Looking past that vulnerability I believed in that concept. I believe that sharing boxing with as many people as possible was my purpose. To take my passions and share them with the world in an effort to make it a slightly better place. The group fitness platform would help me do this.
The founders of Rumble felt the same as well. They wanted to make boxing more accessible to the masses. To create a brand, community, and culture similar to the other group fitness greats. I joined Rumble as an instructor when they had two locations and would later help the brand expand to thirteen locations. Pouring all of myself in to these group classes all while helping develop instructors along the way. Coaching and refining the instructors boxing skills as well as helping them with their group coaching delivery. It was a dream job that I never took for granted.
Then the 2020 pandemic hit and one thing led to another. Rumble and I parted ways and the industry took a significant hit. It made a strong shift to the digital and content realm and Rumble had become acquired by Exponential Fitness and transformed to a franchise model.
Fast forward to 2025; and I still through it all believe in the group fitness model. Although the industry may feel a bit more futuristic with the influx of digital content; the desire to be around community, positive individuals, and strong energy is still there.
I founded a brand called Legxcy. The mission is to leave our impact on the world through the sport of boxing. Making it more accessible through group fitness studios as well as helping other “traditional” boxing gyms incorporate the group fitness model in to their facilities. That way the gyms can operate with a little more impact and are not limited to fighters purse revenues in order to keep their doors open. Our first location will open in Phoenix, AZ partnered with the Die Trying Facility owned by Devon Tillman. My other partner Chuck Cavestany will help incorporate the content and digital element to the business so that we are not limited to how many we can impact. Three other potential locations are in the works for 2025. Two in Southern California and one in Long Island New York.
The Pandemic may have dropped a lot of us in this industry; but I still have a lot of fight left in me. I am looking forward to taking my passions and continue sharing them with the world.

We’d love to hear a story of resilience from your journey.
I mentioned our industry taking a hit during the 2020 Pandemic. As soon as the gyms and city locked down I made a quick pivot to digital content. I used the zoom platform to put on boxing workouts and stay interacted with my clients and community. I studied gaming streamers and youtubers in an effort to have higher quality content. I ultimately became my own little version of a one person operated “Peloton.” I would design the class, live stream it to active members, and even edit it in post and upload it to its own library that others would subscribe to. I called it JTV,
Finding a little success in this, the content giant Peloton approached me in 2021 and asked me to consult for them. To help them bring boxing to their platform that had seven million subscribers at the time.

Any insights you can share with us about how you built up your social media presence?
I built my audience by just simply sharing my journey. The ups and downs of it. Putting myself in a little vulnerable space in an effort to connect with others..

Contact Info:
- Instagram: https://www.instagram.com/jeremiah.maestre/?hl=en
- Facebook: https://www.facebook.com/p/Jeremiah-Maestre-100069909025204/
- Linkedin: https://www.linkedin.com/in/jeremiah-maestre-41514a134
- Other: https://www.tiktok.com/@jeremiahmaestre
