In our view there is already a ton of coverage of the trends that ivory tower professors and billionaire fund managers are seeing. What’s the edge in hearing the billionaire consensus view over and over again?

The edge comes from hearing new perspectives and new information like from the wedding planner who has worked with hundreds of couples during the pandemic and has noticed that couples are allocating significantly more of their wedding budgets on “small details” like personalized neon signs and eco-friendly customized digital invitations rather than paper invites. Or the accountant seeing how there’s a huge uptick in ecommerce clients generating revenue from in person popups.

Below, you’ll find some of the most thoughtful entrepreneurs and creatives in across various industries and markets sharing the trends they are seeing.

Stephanie Klein-davis

The most concerning new trend in my industry that will effect multiple industries is AI! I admit it is just another creative tool but will people be able to avoid using it so their work will be seen as truly authentic? How will we know if the work is original or generated by this new technology. My experience has been to show students how you can compose or build illustrations using generative software in Photoshop. I believe we need to be educated in what is the future and use it respectfully, attribute credit to the source. An obstacle currently is that the school system where I teach has blocked these applications because they have not created a protocol to address their usage. Read more>>

Bridget Pierson

Digital marketing has always been popular for many businesses but right now it seems to be especially high to have authentic visual content. I’ve done this with a local brand, tailored a photoshoot around their products and employees to create authentic imagery that tells their story. I can’t stress enough how useful the images are! Read more>>

Douglas Eboch

The streaming revolution has somewhat fizzled, and interest is returning to theatrical feature films. Streaming services are mostly losing money, or at least not making much profit, whereas when movies are successful theatrically, they can make solid profits. Also, studios are discovering that movies tend to be far more successful on streaming services if they get a theatrical release first. I think there is a growing recognition that to sustain the movie business, movies need to be the center of the cultural conversation, but that has not been happening lately for many reasons: Read more>>

Patricia Angelin

I think one of the biggest trends we are seeing – I think even seeing in the world – has to do with the post-COVID global anxiety and because we are directly working with the neuroscience of Human Emotion, we’re in the front lines in dealing with this world anxiety experienced in individual persons. This reality, it seems to me, is creating a need for authenticity – a hunger for that which is Real. People want to experience what is honest and true and not simply performative. People are beginning to be more alert to what is highly staged. I find that the popularity among young people of phrases like “touch grass,” or the trending phrases a year ago, “very mindful, very demure,” show us that there is a cross-cultural drive that is toward what is simply human. Read more>>

Chi Chi Okezie

One of the biggest trends I am seeing in my industry is the use of AI (Artificial Intelligence). Technology is an excellent tool to grow, scale, and sustain business. AI does that on an accelerated level. The progression is phenomenal. I use AI in my business for quality assurance, market research, and other aspects of business development. It allows me to manage my time, resources, and finances. The functions are extremely useful and time saving whether you are a solopreneur, manage a small team, or run a large business. Read more>>