Today we’d like to introduce you to Theodore Massillon

Hi Theodore, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?

NOM Media began in 2019 as a vision to create impactful visual stories for businesses. Founded by Theodore Massillon, the company started with a focus on video production, leveraging Theodore’s background in creative storytelling and digital media.

In the early days, NOM Media took on various projects, from small business commercials to corporate videos, always emphasizing quality and creativity. As the company’s reputation grew, so did its client base and service offerings.

Recognizing the growing demand for comprehensive digital marketing solutions, NOM Media expanded its services to include social media management, content creation, and digital advertising. This holistic approach allowed the company to provide end-to-end solutions for clients looking to enhance their digital presence.

A significant milestone came with the launch of NOM Studios, a state-of-the-art audio-visual facility in Garden City. This expansion into podcast production and studio services marked NOM Media’s evolution into a full-service creative agency.

Today, NOM Media stands as a dynamic force in the creative industry, offering a wide range of services from video production and digital marketing to podcast creation and creative consulting. The company’s growth reflects its commitment to innovation, quality, and client satisfaction.

Throughout this journey, NOM Media has remained true to its core mission: helping businesses tell their stories in compelling and engaging ways. From its humble beginnings to its current status as a versatile creative agency, NOM Media continues to push boundaries and set new standards in digital storytelling.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?

The journey of NOM Media, like many entrepreneurial ventures, has had its share of challenges and learning experiences. While we’ve achieved significant growth and success, the road hasn’t always been smooth.

One of our early challenges was establishing our brand in a competitive market. As a new agency, we had to work hard to prove our value and build trust with clients. This meant often going above and beyond to deliver exceptional results, sometimes at the cost of our profit margins.

The COVID-19 pandemic presented another major hurdle. With businesses cutting budgets and in-person productions becoming difficult, we had to quickly adapt our services and operations. This period pushed us to innovate, leading to an expansion of our digital and remote production capabilities.

Scaling the business while maintaining quality has been an ongoing challenge. As we grew, we faced the dilemma of taking on more projects versus ensuring each project received the attention it deserved. Finding the right balance and building a team that shared our vision and standards took time and effort.

Financial management, particularly cash flow, has been another learning curve. The nature of project-based work means income can be inconsistent, and we’ve had to become adept at financial planning and resource allocation.

Lastly, staying ahead in a rapidly evolving digital landscape has required constant learning and adaptation. We’ve had to continuously invest in new technologies and skills to remain competitive and relevant.

Despite these challenges, each obstacle has ultimately made NOM Media stronger and more resilient. We’ve learned valuable lessons, refined our processes, and emerged as a more capable and dynamic agency. These experiences have been crucial in shaping who we are today and continue to inform our approach as we grow and evolve.

Appreciate you sharing that. What else should we know about what you do?

At NOM Media, we specialize in creating compelling visual narratives and comprehensive digital strategies for businesses of all sizes. Our core services include:

1. Video Production: We’re known for producing high-quality, engaging video content that ranges from commercial ads and corporate communications to social media content and documentary-style pieces. Our team handles everything from conceptualization to final editing.

2. Digital Marketing: We offer full-service digital marketing solutions, including social media management, content creation, email marketing, and targeted ad campaigns. We pride ourselves on creating strategies that not only increase visibility but also drive meaningful engagement and conversions.

3. Podcast Production: With our state-of-the-art NOM Studios, we provide end-to-end podcast solutions. This includes recording, editing, distribution, and promotion, helping clients enter the booming world of audio content.

4. Creative Consulting: We offer expert guidance on branding, content strategy, and creative direction, helping businesses refine their visual identity and messaging.

What sets us apart is our holistic approach to storytelling across multiple platforms. We don’t just create content; we craft narratives that resonate with audiences and align with our clients’ business objectives. Our ability to seamlessly integrate various media forms – video, audio, social, and more – allows us to create cohesive and impactful brand experiences.

We’re most proud of the relationships we’ve built with our clients and the tangible results we’ve achieved for them. Whether it’s a startup seeing significant growth in brand awareness or an established company successfully launching a new product line, these success stories drive us.

Our commitment to innovation is another point of pride. We constantly explore new technologies and trends, ensuring our clients stay ahead in the digital space. From leveraging AI in content creation to utilizing the latest in video production technology, we’re always pushing boundaries.

Lastly, our diverse team brings a unique blend of perspectives to every project. This diversity allows us to approach challenges creatively and produce work that resonates with varied audiences.

At NOM Media, we’re not just service providers; we’re partners in our clients’ success stories. Our passion for storytelling, coupled with our technical expertise and strategic thinking, makes us a unique player in the creative agency landscape.

Risk taking is a topic that people have widely differing views on – we’d love to hear your thoughts.

At NOM Media, we view calculated risk-taking as an essential part of growth and innovation in the creative industry. While we’re not reckless, we believe that pushing boundaries and stepping out of our comfort zone is crucial for staying ahead in a rapidly evolving digital landscape.

One major risk we took was expanding into podcast production with the launch of NOM Studios. This required significant investment in equipment and space, as well as venturing into a new area of expertise. While it was daunting, we saw the growing demand for podcast content and believed in our ability to deliver high-quality audio productions. This risk has paid off, allowing us to offer a more comprehensive suite of services and attract a new client base.

Another risk was our decision to pivot heavily towards digital and remote production during the COVID-19 pandemic. We invested in new technologies and workflows when many were cutting back. This allowed us to not only weather the storm but emerge stronger with enhanced capabilities that remain valuable in the post-pandemic world.

We also take calculated risks in our creative approach. We’re not afraid to propose bold, innovative ideas to clients, even if they’re outside the conventional norms. This willingness to push creative boundaries has led to some of our most successful campaigns and has helped establish our reputation as forward-thinking storytellers.

Our view on risk is balanced. We believe in thorough research and planning before taking any significant step. We assess potential outcomes, have contingency plans, and ensure that any risk we take aligns with our long-term goals and values.

We also see risk-taking as a learning opportunity. Even when things don’t go as planned, we gain valuable insights that inform our future decisions and strategies.

Ultimately, we believe that in the creative industry, playing it too safe can be a risk in itself. Markets change, technologies evolve, and client needs shift. By being open to calculated risks, we stay agile, innovative, and ready to meet the challenges of tomorrow.

This approach to risk has been a key factor in our growth and success. It’s allowed us to expand our services, explore new technologies, and continuously improve our offerings to clients. While not every risk pays off immediately, the overall strategy of thoughtful risk-taking has been crucial in positioning NOM Media as a dynamic and forward-thinking creative agency.

Pricing:

• Turn Key Studio Rental – $225 per hr

Contact Info:

• Website: https://www.nommedia.co
• Instagram: https://www.instagram.com/_nommedia/
• Other: https://www.nomstudios.co