We caught up with the brilliant and insightful Naeilah Odom a few weeks ago and have shared our conversation below.
Naeilah, thanks for taking the time to share your stories with us today Let’s jump to the end – what do you want to be remembered for?
I hope to build a legacy of meaningful connections, resilience, and the encouragement I offered to others. I’d like to be remembered as someone who brought strength and grace into every interaction, uplifting those around me and inspiring them to pursue their own potential. I want people to say that I carried myself with a calm confidence, encouraging others to step into their best selves.
I also hope that people see the hand of God in my life, as He fulfilled my heart’s desires and guided my path. May my journey serve as a reminder of how faith and purpose can shape a life filled with genuine impact and love.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
I ventured into the luxury and beauty marketing field driven by a fascination with how brands in these spaces can elevate experiences and shape perceptions of beauty and self-expression. This industry allows me to blend strategy with creativity, helping brands convey their stories in ways that resonate deeply with audiences who value quality, artistry, and authenticity.
Alongside my work in marketing, I’m passionate about blogging and content creation, especially in the fashion, beauty, and lifestyle sectors. I enjoy curating content that not only showcases products but also speaks to a sense of style and self-confidence. Through my writing and creative work, I aim to connect with others who share these interests and inspire them to embrace their own unique beauty.
What I hope people take away from my work—whether in marketing or content creation—is a sense of authenticity, elegance, and empowerment. For me, it’s about creating experiences and visuals that inspire and reflect the beauty of self-expression.
How do you keep in touch with clients and foster brand loyalty?
I believe that maintaining strong relationships with clients is built on trust, communication, and a genuine interest in their needs and goals. I make it a point to stay in regular touch through updates, feedback sessions, and by offering insights that align with their brand vision. What really sets me apart is my ability to build these connections by showing a keen interest in both the brand and the people behind it. I take the time to understand their unique challenges and aspirations, which allows me to deliver work that truly resonates.
Working in a field I’m passionate about gives me the luxury of being fully invested in my clients’ success. This deep connection allows me to go beyond just delivering results; it helps foster long-term loyalty by showing clients that I care about their growth and evolution. By consistently offering thoughtful, strategic guidance and adapting to their changing needs, I’m able to nurture relationships that stand the test of time.
Any advice for managing a team?
My approach to managing a team centers on understanding and valuing each individual. I believe that fostering an environment where people feel safe to express themselves and bring their unique perspectives to the table is key to maintaining high morale. It’s important to listen to your team and show that you care about their growth—not just as employees, but as people.
I also focus on giving clear, kind feedback that helps elevate the skills they already possess. By acknowledging their strengths and providing constructive guidance, I encourage a sense of confidence and ownership in their work. I make it a priority to celebrate wins, big and small, and create an atmosphere where everyone feels valued for their contributions. This helps keep the team motivated and focused on collective goals while also empowering them to shine individually.
- Linkedin: https://www.linkedin.com/in/naeilahodom/