We’re excited to introduce you to the always interesting and insightful Linda Pechin -long. We hope you’ll enjoy our conversation with Linda below.
Linda, thanks for taking the time to share your stories with us today Let’s talk legacy – what sort of legacy do you hope to build?
When I think about the legacy I want to build, it all comes down to fostering a deep sense of community and resilience in regenerative agriculture. I hope to be remembered as someone who inspired others to take care of the land and each other—someone who showed that farming and ranching aren’t just businesses but ways of life that can be sustainable and enriching for generations.
I want people to remember that I didn’t just teach the holistic management framework but also led by example, demonstrating that it’s possible to work with nature and still thrive. I hope they say that I was generous with my time, always willing to listen, share knowledge, and support those who needed encouragement to keep going, especially when times were tough.
More than anything, I want to be known for making a difference in the lives of the producers I worked with and helping them realize that profitability and sustainability can go hand in hand. I want future generations of farmers and ranchers to continue an approach to agriculture that honors the land, supports healthy communities, and builds a lasting legacy.
If people look back and say I was a connector—someone who brought people together, cared deeply, and helped spark positive change—then I’ll know I did something right.
Linda, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
A mix of personal passion and life-changing decisions has shaped my journey into the agriculture and holistic management world. For 26 years, I worked in the hospitality industry, a field that taught me a lot about people, service, and hard work. But alongside my husband, who has over 40 years of experience raising livestock, we decided to shift our focus and make some quality-of-life changes, which led us to build a direct-to-consumer business.
My entry into holistic management started to learn more about sustainable land stewardship. This shift opened doors for me to learn from experts and attend workshops, and eventually, it inspired me to become a certified educator with Holistic Management International (HMI). Today, I work with farmers and ranchers online and in person to share holistic management principles—helping them understand how to plan, make decisions, and manage their resources effectively while keeping their long-term goals in focus.
My services range from workshops and personalized coaching to group facilitation and financial planning sessions. I’ve conducted case studies, led educational events, and helped countless producers identify opportunities for growth and sustainability. The problems I help solve often revolve around profitability challenges, sustainable practices, and building strong communities. Whether it’s analyzing financial weak links or helping farmers plan grazing strategies that improve their pastures, I aim to empower producers to make decisions that align with their holistic goals.
What sets me apart is the knowledge I’ve gained and the genuine relationships I’ve built. I’ve had the privilege of working closely with farmers and ranchers in several states, creating communities of practice that support one another. I’m most proud of those moments when farmers realize they’re not alone—they can share challenges, solutions, and successes. These connections foster resilience and a collective spirit that keeps us moving forward, even in difficult times.
If there’s one thing I want people to know about my work, it’s that it’s not just about profitability or environmental stewardship; it’s also about creating a legacy. It’s about supporting farmers and ranchers in a way that enriches their quality of life while nurturing the land. I believe in practical, adaptable solutions centered on people’s real experiences. That’s the heart of what I do—and it’s what I hope people see when they work with me or hear my story.
What do you think helped you build your reputation within your market?
Building my reputation in this field has been a journey shaped by a combination of expertise, personal connection, real-world experience, passion, and proactive engagement.
First, becoming a certified educator with Holistic Management® International has been crucial. This certification solidified my knowledge of holistic management and gave me credibility that clients can trust, knowing I’m deeply committed to the framework. It’s a level of expertise that helps build trust with those I work with.
My work with a diverse group of farmers and ranchers. By focusing on creating strong communities and leaders, I’ve connected with people on a more personal level, helping them build resilience and independence. This work has developed a loyal network of clients and advocates who value my guidance.
I also bring hands-on experience from hospitality and ranching alongside my husband’s decades of livestock management. This blend of perspectives allows me to truly resonate with others—I’m not only teaching these concepts but have lived them, too, which I find is essential for building respect and rapport in this industry.
Moreover, I am deeply passionate about empowering farmers and ranchers to create a resilient future. This clear focus and genuine passion help me stand out and drive my work every day.
Finally, my proactive approach to hosting workshops and creating learning opportunities has been vital. These engagements allow me to build long-lasting relationships and demonstrate my dedication to inspiring others. Each workshop is a chance to not only educate but also connect and make a lasting impact on the community I serve.
Let’s talk about resilience next – do you have a story you can share with us?
One story that stands out is about when my husband and I first made the shift from our previous careers to starting a direct-to-consumer business. It was a major leap for us, and we knew we were stepping into the unknown, but we needed a lifestyle change.
In those early days, we faced countless challenges—building relationships with customers, adapting to the demands of finishing animals at different times for direct-to-consumer sales, and navigating the business side of direct sales. Sometimes, we questioned if we’d made the right decision, especially when the work felt overwhelming. But I drew on my years in hospitality, focusing on customer service and relationship building, and relied on my husband’s deep experience in livestock management.
When Covid hit, we suddenly faced an unexpected disruption to our income stream as everything shut down. For a brief moment, the future was uncertain. But when grocery store shelves started to empty, our community turned to local farmers to fill the gap, and we stepped up to help—this moment truly illustrated the resilience of local food systems. It was humbling to be part of a community that came together in a crisis to provide for each other, and it reinforced our commitment to the work we do. This experience taught us the importance of adaptability and highlighted the strength of local connections. Today, I often share that story with farmers as a reminder of the impact we can have, even in the face of challenges.
Contact Info:
- Website: https://www.gtpresourcemanagement.com
- Instagram: https://www.instagram.com/gtpresourcemanagement
- Facebook: https://www.facebook.com/GTPResourceManagement
- Linkedin: https://www.linkedin.com/in/linda-pechin-long-5b128938/