Our Storytime series is based on the premise that stories are one of the most powerful ways to learn and so this series explores topics we think matter greatly to the success of small business owners and artists and creatives. One of those topics is showing customers that you appreciate them because there is a vast body of research as well as countless anecdotes of how showing customers you appreciate them directly impacts the degree to which your business will succeed and grow. Below, you’ll find stories of how some very talented entrepreneurs have made their clients feel appreciated.

Miyah G

Anytime I have a custom order from a customer I make sure I get a good picture of what they are wanting. I make and send photos of multiple proofs and concepts before solidifying a final piece especially if color matching is involved. I love getting to personally know my customers and the stories that typically come with a custom piece. Constant and quick communication is what I strive to always offer to every customer Read more>>

Heather Nelson

One of the most memorable ways we’ve shown customer appreciation involved a longtime customer. She’d been using Heather Grace Skincare products for over a year and even introduced friends to our brand. She loved our Valley Olive scent but had mentioned in passing that the Avocado & Sea Salt fragrance didn’t quite suit her, making her hesitant to wear it around others. Read more>>

Katrina Lowe

I try to show customers that I appreciate them is by giving them the time and space to feel like they are a part of the creative process, and that they truly have a say in how we proceed with making their tattoo. I always make sure to take time to make the customer comfortable in the studio before we begin, and I give them space to be alone with the design I’ve created for them so they can give me any notes or comments about anything we would need to change. I think it’s important to make the customer comfortable with you mentally, because getting a tattoo is so uncomfortable physically. Read more>>