Alright – so today we’ve got the honor of introducing you to Auspicious. We think you’ll enjoy our conversation, we’ve shared it below.

Auspicious, looking forward to hearing all of your stories today. What’s been the most meaningful project you’ve worked on?

Creating the brand Fashioná has been one of my most meaningful (ongoing) projects. Each collection release is a closer look into who Auspicious is and how I express experiences creatively.

The new Vixxxen Collection by Fashioná is inspired by confidence. The confidence to be your authentic self unapologetically despite all the odds stacked against you.

Music has always been influential in my life. I remember watching music videos when I was younger and wanting to be just like the girls on the screen. These video vixens utilized their feminine energy and exuded confidence that could be felt through a screen.

I wanted to incorporate this into a collection to show our supporters that being confident and authentically yourself is the best thing you can do.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

Fashioná is a black-owned luxury wear brand, curated for the culture. A brand for individuals who are not afraid to stand out and confidently express themselves through their personal style.

​We value inclusivity, self-confidence, and self-expression through fashion. As an expression of creativity Fashioná was created.​

Our items are exclusively hand-made/designed by our creator and each collection will be available for a limited time frame. Fashioná guarantees to provide quality luxury pieces that you can’t find anywhere else and to ensure a splendid shopping experience that will turn you into a returning Fashioná customer.

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We’d love to hear a story of resilience from your journey.

Fashioná has gone through numerous rebrands, and relocations, and has gone months without orders yet we’re still going.

Social media does not see all of the behind-the-scenes we go through to provide our supporters with collection releases, photoshoots, videos, and quality pieces in our collections. Despite all of the issues we face, we actively decide to keep going because we have a vision and supporters that want to see us win.

Resilience is needed to go after your dreams because there will be obstacles and lessons that need to be learned as you’re navigating through new experiences and uncharted territory.

Any insights you can share with us about how you built up your social media presence?

My social media presence was built on showing up consistently, creatively, and proving value to my audience. Whether it was sharing outfit pictures, reposting a funny meme, or playing games with my followers.

Building an audience that supports you on social media is based on value, quality, and consistency. An audience needs to be engaged with valuable content, content that is of quality, and they also need consistency.

Being valuable varies from person to person because we all value different things and can bring various ideas to the table. Bring value by being your authentic self and choosing to share what you are passionate about.

Providing quality content will take you far because of the effort that was put into it. Don’t rush the process or feel you need to share something just because other people are doing it. Take your time, quality over quantity.

Consistency is very important as well because the internet is filled with millions of posts daily. By showing up consistently, people will remember you because they see you often.

Contact Info:

• Website: www.fashiona.co
• Instagram: https://www.instagram.com/fashionaco_/
• Twitter: https://twitter.com/fashionaco_

Image Credits
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