Alright – so today we’ve got the honor of introducing you to Michael Hernandez. We think you’ll enjoy our conversation, we’ve shared it below.

Michael, thanks for taking the time to share your stories with us today Can you talk to us about serving the underserved.

Our business proudly serves an underserved community through several impactful initiatives, with the Work for Trade program at the Bicycle Collective being a standout example. This program addresses the needs of individuals who lack access to affordable transportation, which is crucial for daily activities such as commuting to work, attending school, or running errands.

**The Community and Why It Matters**

Many members of our community face economic challenges that make owning a bicycle, let alone a car, a significant financial burden. Public transportation, while available, may not always be convenient or reliable. This lack of affordable and reliable transportation options can limit opportunities and affect the quality of life for these individuals.

**The Work for Trade Program**

Our Work for Trade program offers a practical and empowering solution. Community members can earn a fully functional bicycle by contributing just 6 hours of their time to our organization. This can involve activities such as helping with bike repairs, organizing events, or other tasks that support our mission. This program not only provides an essential mode of transportation but also fosters a sense of community and shared purpose.

**A Story of Impact**

Consider the story of Maria, a single mother working two jobs to support her family. Without a reliable means of transportation, she often faced long commutes and missed opportunities for additional work or educational advancement. Through our Work for Trade program, Maria was able to earn a bicycle after volunteering her time. This bicycle has significantly reduced her commuting time, allowing her to spend more quality time with her children and pursue further job training.

Maria’s story highlights the tangible benefits of our program. By providing bicycles, we are not just offering transportation but also enabling personal and professional growth, enhancing independence, and strengthening our community.

**Why It Matters**

Programs like ours are vital in addressing transportation inequities that many underserved communities face. Access to a bicycle can open up new possibilities for education, employment, and social connection, thereby improving overall well-being. Our brand is committed to serving these needs, recognizing that small changes can lead to significant improvements in people’s lives.

In summary, the Work for Trade program at the Bicycle Collective is more than just about bicycles; it’s about building a stronger, more connected community where everyone has the opportunity to thrive.

Michael, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

About Us

Our Mission Statement

The mission of the Bicycle Collective is to promote cycling as an effective and sustainable form of transportation and recreation, and a cornerstone of a cleaner, healthier, and safer society. We provide refurbished bicycles and educational programs to the community, with a focus on children and lower-income households.

Our Journey

Our journey into this industry began with a shared passion for cycling and a strong belief in its benefits for individuals and communities alike. We saw the potential of bicycles not just as a means of transportation but as a powerful tool for social change. With this vision in mind, we set out to create an organization that would make cycling accessible to everyone, regardless of their economic status.

What We Offer

Refurbished Bicycles

We collect donated bicycles, refurbish them, and make them available at affordable prices or through our Work for Trade program. This ensures that everyone, including those in underserved communities, has the opportunity to own and benefit from a bicycle.

Educational Programs

We believe that education is key to fostering a cycling culture. Our educational programs teach bike maintenance, safety, and riding skills. These programs are designed to empower individuals with the knowledge and confidence to use their bicycles effectively and safely.

Problems We Solve

Accessibility

By providing affordable or earnable bicycles, we address the issue of transportation accessibility, particularly for those in lower-income households.

Sustainability

Promoting cycling contributes to environmental sustainability by reducing reliance on fossil fuels and decreasing carbon emissions.

Health and Safety

Cycling promotes physical health and well-being, and our safety programs aim to ensure that cyclists can ride safely in their communities.

What Sets Us Apart

Community Focus

Our strong community focus sets us apart. We are deeply embedded in the communities we serve, and our programs are tailored to meet their specific needs. Whether it’s through our bike giveaways, repair services, or educational workshops, we strive to make a tangible difference in people’s lives.

Inclusive Programs

Our programs, like the Work for Trade program, are designed to be inclusive and accessible to all. We believe in the power of community involvement and offer opportunities for people to contribute and benefit in meaningful ways.

Sustainable Impact

We are committed to sustainability, both in the way we operate and in the outcomes we strive for. By refurbishing bicycles, we reduce waste and promote a culture of reuse and recycling.

Our Pride

We are most proud of the positive impact we have had on individuals and communities. Seeing the joy on a child’s face when they receive their first bicycle, or hearing how a bike has helped someone secure a job or improve their health, are the moments that fuel our passion and commitment.

Any stories or insights that might help us understand how you’ve built such a strong reputation?

Quality Products and Services

Refurbished Bicycles
We take great pride in the quality of our refurbished bicycles. Each bike that comes through our doors is meticulously inspected, repaired, and restored by our skilled mechanics. This ensures that every bicycle we sell meets high standards of safety and performance. Our customers know they are getting a reliable product, which has helped build trust and credibility.

Bicycle Service Department
In addition to selling refurbished bicycles, our service department offers comprehensive maintenance and repair services. Our experienced team provides top-notch service, ensuring that our customers’ bikes remain in excellent condition. This level of care and expertise has earned us a loyal customer base and numerous referrals.

Word of Mouth

Quality products and exceptional service naturally lead to positive word of mouth. Our satisfied customers are our best advocates. They share their positive experiences with friends, family, and their communities, which has significantly contributed to our growing reputation. Personal recommendations are powerful, and we are grateful for the support and trust our customers have in us.

Any advice for managing a team?

Regular Recognition and Appreciation

Verbal Acknowledgment

Make it a point to tell employees that they are doing a good job. Simple, sincere words of appreciation can go a long way in making team members feel valued and motivated. Regularly recognize hard work and achievements in team meetings or one-on-one conversations.

Monthly Lunches

We contribute to morale by having monthly lunches paid for by the shop. These lunches provide an opportunity for team members to relax, socialize, and bond outside of the regular work setting. It helps build camaraderie and a sense of community within the team.

Encourage Feedback

Create an environment where employees feel comfortable sharing their ideas, concerns, and feedback. Actively listen to their input and make sure they know their voices are heard and valued. This openness can lead to improvements in processes and overall team satisfaction.

Flexible Scheduling

Where possible, offer flexible scheduling options to help employees balance their work and personal lives. Understanding and accommodating their needs can reduce stress and increase job satisfaction.

Positive Attitude

As a leader, your attitude sets the tone for the entire team. Demonstrate positivity, resilience, and a strong work ethic. Show empathy and support for your team members, and they will be more likely to mirror these behaviors.

Contact Info:

• Website: https://Bicyclecollective.org

Image Credits

Photos by Michael Hernandez