Social media can be a really powerful way to connect with and build deeper relationships with your audience – but it can be extremely time consuming. So, we asked some folks we admire to share how they manage their social profiles and whether they’ve hired professionals to help.

Ekaterina Erofeeva

I manage my social media myself, sticking only to Instagram and my website. It is extremely time-consuming, but as a visual artist, I need to showcase my photography to my audience regularly. Read more>>

Jamie Jackson

Oh, you know, I’m the self-appointed Chief Meme Officer of my own social media empire. I figured, who better to represent me than, well, me? Read more>>

Rachel Touchet

I have personally managed our social media platforms since the day we opened. I chose this for two reasons, (1) Because as a self funded startup, we have to be wise on what we spend on and this is one area I can manage even on the go. Read more>>

Samuel Figueroa

Social media is an interesting topic because many of us have a love/hate relationship with it. There are huge advantages with social media like sharing your work, connecting with people and access to new communities and events. Read more>>

Julie Zhu

One thing to keep in mind if you’re looking to hire or outsource a marketing manager is to co-create the process with the team. I get it, you probably want someone else to take care of it. Read more>>