We recently connected with Ana Caudillo and have shared our conversation below.
Hi Ana, thanks for joining us today. One deeply underappreciated facet of entrepreneurship is the kind of crazy stuff we have to deal with as business owners. Sometimes it’s crazy positive sometimes it’s crazy negative, but crazy experiences unite entrepreneurs regardless of industry. Can you share a crazy story with our readers?
crazy story I’ve had the opportunity to meet important people in the Spanish music industry, Ive made posters, decals, for some of their local events, I’ve also had the opportunity to collar and sponsor local music events.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
I worked in the medical field for almost 12 years, and was on maternity leave with my last baby, it was during covid, I decided to get a Cricut (a vinyl cutter) and a heat press as a hobby to do decor around my house, I had never used or had a Cricut vinyl cutter before so decided to learn on you tube and TikTok. I remember I started to make mugs and cups around fathers day, I decided to post a few to my close friends since I was so proud of my cups, when suddenly friends and family started asking If I was selling or taking orders, then it occur to me, why not?, and it began, the more I shared the more they would ask for, included other items, I recall the first item I made was a customized cup for my nephew who was graduating.
From there on I was asked if I did different things and ítems, and I would say yes to everything, never did I stop to think I couldn’t.
with out having any knowledge on graphic design or a print business. I started in my kitchen, then took over the kitchen and living room, then in our little storage room which soon had to be amplified to a bigger one. on January 2022 there was an opportunity for me to open a storefront with my services, and I took a leap of faith putting aside all the fears and negative thoughts and decided to go for it, the worse thing that could happen was to not succeed, I decided to instead trust my gut instinct and take a step forward, Staying home was not an option I would’ve always wonder what if. I believe life is to short not to do or work for what we want in life and regret it if we didn’t. But instead it turned out it was the door opener to a whole new world and industry where men are dominating, now I can proudly I work on car wraps, business signs, window graphics, and much more, my business opened the door to offering services to other business and companies. I went from making a custom cup to doing car wraps my self all the way from designing, printing and installation.
We’d love to hear a story of resilience from your journey.
Resilience one of my favorite words that shows me everyday how powerful and strong beings we are, the strength to overcome day to day difficulties, and obstacles and just know that we don’t have time to waste or sit around, we either get up everyday and do what we are meant to, or we drown, Every day I get up and I just know its within me, the power and strength to keep going with a purpose and vision ahead of me.
Any insights you can share with us about how you built up your social media presence?
social media the part of my job that I love, At first I use to be very shy to post my self on social media, I would only post my products, and I noticed it seemed boring, and I wouldn’t get much engagement from my followers. It was not until I started to show myself in videos actually teaching and showing a little of my work, then I started noticing more views, I tried switching up a little and making funny videos as well, sharing some in Spanish and English as well, being bilingual with a Mexican background has open the doors to more views and different customers as well, I feel blessed. Making videos and being authentic with my personal style I believe is what people really want to see.
Contact Info:
- Website: https://accustomdsigns.net
- Instagram: https://www.instagram.com/accustomdsigns?igsh=MWsyYzNtanRmaGEzNQ%3D%3D&utm_source=qr
- Other: https://linktr.ee/Accraftydesigns?utm_source=linktree_profile_share<sid=06d95516-f1ef-4f37-994c-832105b9ec86
Image Credits
image credits owended by AC CUSTOM DSIGNS LLC