Social media can be a really powerful way to connect with and build deeper relationships with your audience – but it can be extremely time consuming. So, we asked some folks we admire to share how they manage their social profiles and whether they’ve hired professionals to help.

Kamsa Thephavong

I personally handle a lot of social media, but my agency has a team of 50 independent contractors who are experts in their respective fields. Read more>>

Laurie Gehrt

Currently, I manage our social media about 90% by myself. The great choice that I made was to hire Amy Stewart PR in the beginning to help us get started while I could focus on building the business. Read more>>

Adam Griffin

I currently manage my own social media, and it’s definitely not for the faint of heart! What started as a novel way to attract clients and stay in touch with friends via Instagram in 2012 is now a vital part of my advertising strategy and at the moment it’s easier to maintain on my own. Read more>>

Gary, Tapanga Nichol, Near

We handle our own social media. Typically we discuss what we want promoted then make a graphic and add a suitable description. Read more>>

Renee Reyes

For over the past decade, I have always managed my own social media presence on platforms like Instagram, Facebook, and TikTok. Here’s how the approach has evolved for me. Read more>>

K Jhané

So I work with a very small team to manage the social media platforms of the business–and by very small I mean me and one other person! Read more>>

Nicole Nelson-Stovall

My social media accounts started as personal accounts and later transitioned to business accounts I manage. At the time, volunteering as a creative for my church inspired me to be intentional about what I shared. Read more>>

Kaya Chyla

Social media is something that business owners need to accept for optimal growth. I run my own social media, and I see many others in my age group or older struggling with the idea of it. Read more>>