We recently connected with Harper Hall and have shared our conversation below.
Harper, appreciate you joining us today. Are you happier as a business owner? Do you sometimes think about what it would be like to just have a regular job?
Transitioning from an elementary school teacher to running my own business, Harper Rose Agency, has been one of the most pivotal changes in my life. Teaching was a profession I once approached with boundless enthusiasm, eager to shape young minds and make a tangible difference. However, over time, the reality of the job began to weigh heavily on me.
Teaching is undeniably a taxing profession. The work never truly ends when you leave school for the day. Evenings and weekends were often consumed by lesson planning, grading, and worrying about my students’ well-being and progress. The emotional toll was immense, and the workload seemingly infinite. Despite my passion for education, I found myself perpetually burnt out and increasingly misaligned with the life I wanted to lead. The structure and confines of the school system, while necessary for educational purposes, left little room for the creative and flexible lifestyle I yearned for.
The decision to start my own business was born out of a desire for change, to reclaim my time, energy, and creativity. I wanted to find a flow in my days, to work from anywhere, and to harness my innate drive to solve problems in innovative ways. Harper Rose Agency became my canvas, allowing me to paint with broader strokes than the education system could accommodate.
Running my own business has indeed presented its own set of challenges, like navigating the feast-famine cycle and the relentless pursuit of new clients. However, these challenges are vastly different from the burnout I experienced as a teacher. They’re challenges I choose and have control over, which makes all the difference. Are there moments of doubt where I question everything and seek the consistency of “regular job”? Sure. But the moments of doubt serve as reminders of what I’m working towards and why it’s worth the effort. They push me to grow, adapt, and refine my vision for Harper Rose Agency. And in those moments of alignment, when I’m working with clients who light me up and projects that excite me, I can’t imagine doing anything else.
The freedom to work from anywhere has opened up the world to me. Whether I’m at a cozy cafe, a library, or halfway across the globe, my work fits around my life, not the other way around. This flexibility has been a game-changer, allowing me to find a balance that was impossible in the rigid structure of a typical 9-5.
Moreover, tapping into my creativity to solve people’s problems has been immensely rewarding. Each client brings a unique set of challenges, and devising tailored strategies to address these challenges engages my mind in a way I couldn’t find with other jobs. It’s fulfilling to see the direct impact of my work, to watch businesses grow and thrive with my guidance.
Starting Harper Rose Agency has not only allowed me to escape the burnout and misalignment I felt as a teacher but has also granted me the freedom, flexibility, and creative fulfillment I was searching for. It’s a reminder that it’s possible to redesign your life around your passions and strengths, and in doing so, find a deeper sense of satisfaction and purpose.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
I’m Harper, the heart and soul behind Harper Rose Agency, a strategic copywriting and consulting business. My journey into the world of entrepreneurship is a tale of transition, passion, and discovery. Originally an elementary school teacher, I found myself constantly seeking creative outlets and innovative ways to engage with the world around me. While I cherished the moments spent shaping young minds, I craved a career that allowed me more freedom and creativity. This yearning led me down an unconventional path, from the structured world of education to the dynamic realm of business ownership.
Harper Rose Agency was born out of a desire to blend creativity, strategy, and meaningful connections. Our agency specializes in digital marketing, brand strategy, and content creation, with a focus on helping small to medium-sized businesses carve out their unique space in the digital world. We do more than just create content, we’re committed to telling stories that resonate, crafting identities that captivate, and strategies that drive growth.
What sets us apart in this crowded industry is our approach to working with clients. We believe in partnership rather than hierarchy, in understanding the heart and soul of each brand we work with. This deep dive into what makes each client unique allows us to tailor our services in a way that truly reflects their essence and meets their needs. We solve problems ranging from brand invisibility and engagement droughts to mismatched marketing strategies and beyond. Our goal is to not just solve these problems but to transform challenges into opportunities for growth and connection.
I’m most proud of the community we’ve built around Harper Rose Agency – a community of clients, collaborators, and followers who share a vision for authentic, impactful branding and marketing. The feedback from clients who’ve seen their vision come to life and their businesses flourish is incredibly rewarding. It’s a testament to the passion and hard work we pour into every project.
Harper Rose Agency is a movement towards intentional, inspired, and innovative brand storytelling. We’re here to make your brand not just seen, but felt; not just heard, but understood. If you’re seeking a partner who values your vision and is committed to bringing it to life with creativity, strategy, and heart, look no further.
In a world where authenticity and connection are increasingly valued, we stand ready to help you make your mark!
What’s a lesson you had to unlearn and what’s the backstory?
The Lesson of Being Your Biggest Champion
For the longest time, I adhered to the belief that modesty was the cornerstone of professionalism. Growing up, I was taught that one’s work should speak for itself, that self-promotion was akin to bragging, and that humility was the hallmark of true talent. This belief followed me from my early days as a teacher into the initial stages of running Harper Rose Agency.
The turning point came when I noticed that despite delivering exceptional results for my clients, the agency was not growing at the pace I had hoped for. I watched as peers, perhaps less meticulous or innovative in their approach, captured the spotlight and attracted a steady stream of clients. It dawned on me that by staying quiet about my achievements and the unique value Harper Rose Agency offered, I was not just being modest; I was rendering my business invisible in a crowded marketplace.
The lesson I had to unlearn was that modesty, in excess, could be a barrier to success. I realized that being my biggest champion wasn’t diminishing the value of others or boasting without substance but was about confidently articulating the unique value proposition and impact of my work. I began to share our successes, the unique challenges we overcame, and the innovative solutions we provided for our clients more openly. Whether through social media, networking events, or casual conversations, I made a conscious effort to highlight our achievements and the difference we were making in the digital marketing space.
This shift did not happen overnight. It required me to step out of my comfort zone, challenge deeply ingrained beliefs, and embrace a new paradigm of self-advocacy. However, the results were unmistakable. By being my own advocate, I not only elevated my agency’s profile but also inspired my team to celebrate their victories and articulate their contributions with pride.
The backstory to unlearning this lesson taught me that humility and pride can coexist harmoniously. You can be a conscientious, respectful professional while also being a vocal advocate for your work. In fact, being your biggest champion is crucial in today’s competitive landscape. It’s about giving your achievements the recognition they deserve and allowing your work to reach its full potential impact.
Being your biggest champion does not detract from your authenticity or the quality of your work. Instead, it amplifies your voice in a world eager to hear what you have to offer. It’s not just about promoting your business but claiming the space you deserve and inspiring others to do the same.
What’s been the best source of new clients for you?
In the dynamic landscape of digital marketing and brand strategy, finding a consistent source of new clients is both a challenge and an art. For Harper Rose Agency, while we’ve explored various avenues from social media campaigns to networking events, the most fruitful source of new clients has consistently been through referrals from our current clientele.
The power of referrals cannot be overstated. It’s a testament to the trust, satisfaction, and strong relationships we’ve built with our clients over time. When a client refers us, it speaks volumes about the quality of our work, the results we deliver, and the rapport we maintain throughout our projects.
Building lasting relationships with clients goes beyond the completion of a project. It’s about continuously offering support, understanding their evolving needs, and being ready to introduce new services that can further enhance their brand and operations. This approach has not only helped us in retaining clients but also in ensuring that they become our biggest advocates.
Our focus on nurturing relationships and delivering beyond expectations has created a virtuous cycle where satisfied clients are eager to share their positive experiences with others. This organic growth strategy has been instrumental in expanding our reach and establishing Harper Rose Agency as a trusted partner in the industry.
This referral system has encouraged us to always push the envelope in terms of creativity, innovation, and client service. Knowing that our growth relies significantly on our clients’ satisfaction and willingness to recommend us keeps us motivated to excel and evolve continually.
To sum up, the best source of new clients for Harper Rose Agency has been, without a doubt, referrals from our current clients. This has underscored the importance of building lasting relationships and consistently providing value. It’s a reminder that in the world of business, the most powerful marketing tool is the work you do and the relationships you build. Our loving client base, time and again, proves to be our most valuable asset, and we are committed to nurturing these relationships long into the future.
Contact Info:
- Website: https://harperroseagency.com/
- Instagram: https://www.instagram.com/harperrose_agency/