We were lucky to catch up with Monica Rojas recently and have shared our conversation below.

Monica , thanks for taking the time to share your stories with us today What’s the backstory behind how you came up with the idea for your business?

BoxFit Queens was founded in January of 2022. It was inspired by my background as a competitive boxer back in 2011 where I stepped in the ring for the first time to compete in a Goldens Gloves boxing tournament and I received my first championship. It was a huge deal because women’s boxing was on the rise at that time and I was so happy to be apart of this movement. Fast forward to 2018, as I was getting ready to turn professional as a boxer after having my first child , I felt this halt in me as if I was not supposed to pursue this area. My heart softened towards competing against other women physically, and as a mother I kept questioning how I was going to build the courage to leave my infant son behind to continue boxing. So I made the decision that year to hang up the boxing gloves as a coach and pick up the mitts to become a boxing trainer for women. It started off by me teaching in my garage and at the park but after having our second child , our daughter , I realized how much I loved being home and pouring into them as their mother . My husband supported my decision to stay home to raise them and I began to think of creative ways to keep coaching without having to take away time from my family. As I was in a coaching call with my business coach last year , I got a download about creating boxing programs in boxes which sounded insane to me but as I began to pray on it more and speak about to my coach I realized there was something there . So as of January of 2024, BoxFit Queens has officially launched the first ever Confidence boxes which are boxing programs in a box . They include branded workout bands , a 6- week boxing program, a community, T-shirt, headband and other faith and inspirational encouragement for Moms to workout from home. As a mom that is at home and homeschools our children, I think these boxes are a perfect way for moms to take care of their health through fitness and have a trainer that supports and understands their journey in motherhood.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

So my name is Monica Rojas , I am a wife , homeschooling mom of 2 children, my faith and family are the two most important things in my life . I also am the founder of BoxFit Queens and the host of the Crowned with Confidence Podcast which is a podcast that helps stay-at-home moms build confidence in themselves through faith, fitness, and personal development. The inspiration behind all that I do is because I love helping and pouring into mothers . After becoming a mother I realized how much we need someone to support and encourage us to take care of ourselves because it is so easy to put our needs on the back burner. However, if we do not take care of ourselves physically, mentally and spiritually, then we won’t be able to do much for anyone else . These confidence boxes that were created which is called the “She is strong “ box is a guided 6- week boxing program that includes workout bands , calendar, and other amazing things inside to help give you encouragement and faith in your fitness journey with BoxFit Queens . The boxing workouts range from 40- 50 minutes and you can choose from two different calendars that accommodate your life and schedule. You also get access to a community off of social media where you can access these workouts and connect with other like minded moms who are on the same journey as you. What I feel stands out about this brand is that it is created specifically with moms in mind . No matter what stage in your motherhood you are in, I truly believe that this workout program will change your life . I plan to create more confidence boxes in the future with different workout programs inside. Even though you will get the most benefits of this workout by having access to boxing gloves and a punching bag, you can still get a great workout following along with small 1 pound weights and using the workout bands provided. This program is made to be so simple for you to where you just hit play and start your workout. I take out all the thinking and planning for you .

Learning and unlearning are both critical parts of growth – can you share a story of a time when you had to unlearn a lesson?

An important lesson I had to unlearn is putting a time frame on what success would look like and when it would be . I know this seems counter intuitive to what we hear in society about settings goals, but as someone who leans on her faith in all areas of my life , I realized that every time I expected something to happen in my business on my timing and it wouldn’t, I would get discouraged and want to pivot in my brand or start something new. Patience has been my best friend as a business owner but it is not something I truly enjoy all the time if I am being honest. I’ve had to learn that when I rush or force things to happen, I always end up frustrated with the process because the timing may not be right. I truly believe that everything works out in perfect timing according to Gods will for my life, but when I’m desperate and not patient it can show to those we are trying to help. I’ve shifted my mindset to see it for the long game . What can happen in 5 or 10 years if I don’t give up and I find the gratitude in the journey ? That’s the mindset I carry today .

What do you think helped you build your reputation within your market?

For one my background in boxing. If I look back, I’ve been in the boxing industry for almost 17 years . Thats being both a trainer and a boxer in the industry. So I would first say credibility in this area because of my experience and secondly I just love helping and pouring into a specific person which is mothers . I will gladly help and serve anyone who isn’t a mother, but u think when you know who you’re speaking to and you are clear on who you serve , you begin to build a reputation to be known for serving a specific market. So stay consistent and find a person who you can serve and serve them well.

Contact Info:

• Website: www.boxfitqueens.com
• Instagram: www.instagram.com/boxfitqueens
• Youtube: https://youtube.com/@boxfitqueens?si=Sxxmk2cDQFWwk3ml
• Other: Crowned with Confidence podcast Listen on Apple https://podcasts.apple.com/us/podcast/crowned-with-confidence-boxing-fitness-stay-at-home/id1599009403 Listen on Spotify https://open.spotify.com/show/6cDuqJf0sVPGwdUWa2rYeu?si=V50mO9itQI6IadknrP3Sqw