Alright – so today we’ve got the honor of introducing you to Vitória Ressineti. We think you’ll enjoy our conversation, we’ve shared it below.

Vitória, appreciate you joining us today. We’d love to hear the story of how you went from this being just an idea to making it into something real.

Here’s the thing, starting something can be the easiest and hardest thing simultaneously. For a long time, I was happy being an actress, but it was scary when I decided I wanted more. Acting was all I knew. My luck was that I had incredible creative friends who needed the help I wanted to provide as a producer, but I had no idea what I was doing at first. This was in NYC in the middle of the plague, I sat down with a friend over Zoom and told him my idea. At first, he was disappointed I was pausing my acting career, but he was also excited with the prospect of my helping in a different way and in a way that would relieve a lot of pressure off of him. We became business partners later and still are. That conversation prompted me to look at the aspects of film and TV that I had previously ignored and the learning curve was steep. Because it was during the pandemic, I had the perfect excuse to go back to school, which I did and majored in finance. I realized that if I knew how to work with money, I would be able to assist my friends and build a much more fulfilling career. It was through trial and error, luckily with little error.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

I grew up in the business of entertainment, particularly acting. I grew up as an actress and dancer, I went to school for acting, and then I decided to go into the business of entertainment instead. I found the perfect blend of business and entertainment in producing, which is what I focus on now. Though, I haven’t left my creative side behind and have recently directed my first short film. I have had such a diverse background of experiences that have set me up to be extremely flexible and quick on my feet. I’ve grown to become a jack of all trades, which I found was the perfect description for what I needed to be as successful a producer as possible. I’m incredibly proud of what I’ve produced so far, especially because my specialty became micro budgets, which is how most films are made by fresh directors, and being able to help them make their vision come alive without breaking the bank is a dream come true. I love helping people and this is the absolute perfect way for me to do that.

If you have multiple revenue streams in your business, would you mind opening up about what those streams are and how they fit together?

100%! As someone who’s in finance and entertainment, these are two businesses where diversifying can be key to the life or death of a project. In this case, to start a production company from scratch, we had to open different divisions to ensure income and funding for our projects. We do crowdfund, but we are also very self-funded in a lot of ways. Currently, we have the film division, the online media division, and the freelance division. The media and freelance divisions bring in the capital that allows us to fund the film division. Depending on the business, diversifying isn’t a very good idea, such as if you’re focused and perfecting a product, but for us, it was the right choice. Heck, I diversified as a professional and it has only helped my career.

Any advice for managing a team?

When we’re on set, this is my main job. I make sure the set runs as smoothly as possible and I maintain morale. We do carry a lot of pride in the fact that our sets tend to be so incredibly fun to work on even if it’s raining and frigid at 3 am. Knowing who your team is is the first step, you need to know who it is you’re managing. Secondly, keep your morale and spirits up. When your job is to maintain morale high, people will look to you for reference and guidance on how things are going and if your morale is down, theirs will fall. As busy as we are, take the seconds that it takes to ask the people around you how they’re doing. I don’t mean to go around talking to the 350 people on set every day, but keep a smile on your face and take the time to show you care about your team. After all, most productions don’t exist without them.

Contact Info:

• Linkedin: https://www.linkedin.com/in/vitória-ressineti-ab0660221/
• Youtube: https://www.youtube.com/@MovieKnights