We recently connected with Cassandra Hill and have shared our conversation below.
Cassandra, looking forward to hearing all of your stories today. Looking back, do you think you started your business at the right time? Do you wish you had started sooner or later
When I started my company Holistic Living Consulting it was the best for me. Before starting my business I worked in corporate America for several years which provided management skills, insights on business operations, crisis management skills, and tons of other valuable knowledge that proved beneficial when I started my own company. Additionally the health challenges that I experienced while working in corporate America was the fuel needed to develop a regimen that transformed my health and sparked the desire to transform the health of others.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
Holistic Living Consulting is a health and wellness company that caters to women particularly women of color. Our service includes virtual holistic wellness coaching and digital courses.
Cassandra Hill founded Holistic Living Consulting in February 2018. As an undergraduate student, Cassandra was diagnosed as being anemic however she had systemic lupus. She was misdiagnosed for over 10 years. Healthcare professionals did not take the time to listen to her concerns. When she received the correct diagnosis doctors recommended chemo drugs and steroids which came with terrible side effects.
One day Cassandra decided she was tired of being sick. After going back to college and taking courses in health and wellness, she developed a regimen that put her in remission. Unfortunately, Cassandra’s experience in healthcare settings is far too common. Black women are ranking the charts in health disparities.
Holistic Living Consulting was birthed to provide practical ways for a woman to naturally manage her health and well-being. As the owner of Holistic Living Consulting, I envision a world where health disparities no longer exist for black women.
To date, I am most proud that through the work that’s being done with Holistic Living Consulting lives have been saved and minority females see that they can beat the odds and live life on their own terms.
Any insights you can share with us about how you built up your social media presence?
Having an online presence is mandatory in this era. Growing an audience takes time and effort. One of the best strategies that has enabled me to grow my audience has been being consistent. Determine how often you will post and stick to that schedule. Additionally, it’s important to have a mixture of content such as reels, live videos, and posts this will help with engagement and the social media platform will show your content to more people.
Remember it’s social media so engage with others as well. It wouldn’t be fair to expect people to engage with your profile/page if you are unwilling to do the same for others.
Can you talk to us about how your funded your business?
Funding my business was a challenge. After being diagnosed with systemic lupus my health hindered me from working in my career so my income decreased drastically while my needs increased. When I entered remission most of my savings had been depleted. The capital for Holistic Living Consulting came from me using personal funds as I worked and put money back to fund the business. After about a year in business, Holistic Living Consulting was awarded a grant which helped as I continued to work and fund the business.
Contact Info:
- Website: www.cassandrarhill.com
- Instagram: http://www.instagram.com/live.healthyforlife
- Facebook: http://www.facebook.com/cassandrahillhealerofwomen
- Linkedin: http://www.linkedin.com/in/hillcassandra
- Youtube: https://www.youtube.com/c/HolisticLivingConsultingLLC