We were lucky to catch up with Preshious Eichenberger recently and have shared our conversation below.
Preshious, appreciate you joining us today. What do you think it takes to be successful?
Achieving success demands unwavering dedication, resilience, and a relentless pursuit of excellence. It means embracing late nights fueled by ambition and early mornings driven by determination. Success often requires sacrificing the comfort of a bustling social life for the solitude of hard work and self-improvement. It’s not just about talking the talk; it’s about walking the walk, setting an example through actions, and inspiring others through relentless effort and unyielding commitment. Partnership is also a huge contributor to one’s success, in my opinion. Meaningful partnerships aren’t built overnight; it’s a patient, time-intensive process, fostering trust and collaboration over countless hours of shared vision and mutual respect. True success is not a sprint; it’s a marathon that tests your endurance, challenges your limits, and shapes your character in ways you never thought possible. It’s the result of consistent effort, unshakable belief, and the willingness to go the extra mile when others choose to stop. Success, ultimately, is not a destination but a journey that transforms ordinary individuals into extraordinary leaders, innovators, and visionaries.
Preshious, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
In 2018, my official journey in the fitness industry began, spurred by a strong desire to reclaim my well-being. Despite being diagnosed with Crohn’s disease in childhood, a challenge that often left me feeling out of control regarding my health, I refused to succumb to the odds stacked against me. Instead, I used my determination to fuel my passion for fitness and wellness. This drive led me to pursue certifications in personal training, nutrition, and wellness coaching. Prior to my formal training, I embarked on a transformative self-taught journey, shedding 45 pounds naturally, marking the inception of my commitment to holistic health and self-improvement.
At Presh Fitness Studio, we offer a range of products and services designed to cater to diverse needs. From personalized one-on-one training sessions and group fitness classes to customized nutrition plans, our goal is to provide holistic solutions for individuals to become their most healthiest and happiest self. We specialize in not only physical transformation but also mental and emotional well-being, addressing the unique challenges each client faces.
What sets us apart is our focus on individualized attention and comprehensive support. We believe in understanding our clients’ specific goals, limitations, and aspirations to create tailored fitness programs. We emphasize a balanced approach, incorporating varied workout routines and promoting sustainable lifestyle changes. Our clients aren’t just numbers; they are individuals with unique stories and ambitions, and we are dedicated to helping them achieve their goals.
One of my proudest achievements is the positive impact we’ve made on our clients’ lives. Witnessing their transformations, both in terms of fitness and confidence, fuels our passion. I am also proud of the supportive community we’ve built, where everyone uplifts and motivates each other.
Potential clients, followers and supporters should know that our approach is not just about physical fitness; it’s about empowering individuals to lead healthier, happier lives. We prioritize education, ensuring our clients understand the ‘why’ behind their routines, fostering a sense of ownership over their well-being. We believe in celebrating every victory, no matter how small, and nurturing a mindset of progress, not perfection.
At Presh Fitness Studio, our coaches represent a commitment to holistic wellness, personalized attention, and unwavering support. We are here not only as a fitness coaches but also as a partner in your transformative journey, dedicated to helping you become the best version of yourself.
We’d love to hear the story of how you turned a side-hustle into a something much bigger.
My side hustle transformed into my thriving full-time venture, Presh Fitness Studio, and the journey leading up to this point has been incredibly transformative. It all began with my determination to balance my regular 8-5 job while training clients during any free time I could find, often starting as early as 5 am and continuing until 9 pm, sacrificing sleep for my passion. Demand for my training services grew rapidly due to the quality of service and reasonable prices I offered, leaving me with limited slots available. One pivotal day, I opened my schedule to test the market and was amazed by the overwhelming response, making more money in one day than I would in two weeks at my main job. That moment of realization pushed me to leave my stable job and embark on this bold entrepreneurial journey.
This wasn’t my first attempt at taking such a risk – I had faced many failures before. However, I learned from those setbacks, rebuilt my confidence, and entered the fitness industry again with renewed determination. In 2021, I embraced the challenge once more, leaving my main hustle and immersing myself entirely into personal training. Joining forces with Lift ATX, an up and coming gym at the time, allowed me the freedom to create my schedule, set prices, and work with clients aligned with my vision.
The turning point for Presh Fitness Studio came with my partnership with Jasmine Baugus. Together, we created a women-owned and operated fitness haven catering to diverse individuals seeking a safe and inclusive space for their fitness journey. Our partnership exponentially accelerated our growth, allowing us to expand our class offerings and reach a wider audience. Key milestones included being named Austin’s Best Fitness Center/Gym AND Best Personal Trainer in our first year of operation by the 2023 Official Community Choice Awards, an incredible validation of our hard work and dedication. Every day, we witness new faces at the studio, a testament to the supportive community we’ve built.
This journey has been about continuous learning, adapting, and embracing challenges. We’ve been fortunate to have amazing family members, mentors and clients who have contributed significantly to our success, shaping Presh Fitness Studio into the empowering space it is today. It’s not just a fitness studio; it’s a community, a shared dream, and a testament to the power of perseverance and collaboration.
What do you think helped you build your reputation within your market?
Building a strong reputation within our market has been a multifaceted effort centered around offering exceptional quality service and exceptional customer service and care. At the heart of our approach is a commitment to providing a service that not only meets but exceeds our clients’ expectations. We focus on delivering personalized, top-notch services that are tailored to address individual needs and goals, ensuring every client’s fitness journey is both effective and enjoyable.
In tandem with our outstanding service, our dedication to exceptional customer service has been pivotal. We prioritize open communication, active listening, and a genuine understanding of our clients’ requirements. By fostering a supportive and empathetic environment, we establish trust and loyalty, making our clients feel valued and heard.
Moreover, we have implemented clear and comprehensive policies that protect both our clients and ourselves. These policies create a sense of security and transparency, ensuring that our clients have a seamless experience while we maintain professional standards.
To enhance client loyalty, we offer a range of incentives that demonstrate our appreciation for their trust and dedication. These incentives, which may include discounts, special classes, or exclusive events, are designed to keep our clients motivated and engaged. By continuously showing our gratitude and investing in our clients’ well-being, we cultivate lasting relationships that go beyond a simple business transaction.
In essence, our success in building a strong reputation can be attributed to the synergy of high-quality service, exceptional customer care, clear policies, and client-focused incentives. It’s the combination of these elements that has allowed us to establish trust, foster loyalty, and create a positive impact within our market.
Contact Info:
- Website: www.preshfitness.com
- Instagram: https://www.instagram.com/preshfitness.studio/
- Linkedin: https://www.linkedin.com/in/preshious-e-150a1913a/
- Youtube: https://www.youtube.com/@preshfitness.studio
- Other: Tik tok: https://www.tiktok.com/@presh.fitness?is_from_webapp=1&sender_device=pc
Image Credits
@_iamkeal_ @fotosgallegos